Content Writer

MatrixCare; United States; Remote; USD 65,000 - 90,000; Full time

Job summary

MatrixCare is seeking a Content Writer to craft compelling B2B content across the buyer journey. You will move between punchy demand-gen copy and thoughtful storytelling, including case studies, whitepapers, and campaigns.

You’ll interview customers and executives to uncover insights and shape credible narratives that support healthcare technology goals. The role emphasizes adaptability, collaboration, and delivering high-quality content that aligns with marketing and product strategies.

Qualifications

• 3–5 years of professional writing experience in B2B, SaaS, healthcare, or agency environments.

Responsibilities

• Write across formats: blogs, whitepapers, case studies, emails, landing pages, ads, web copy, collateral, event materials, and press releases.
• Interview customers, executives, and experts to extract insights and craft credible content.
• Adapt voice from demand-gen to thought leadership and customer storytelling.
• Translate healthcare and tech concepts into clear, benefit-focused messages.
• Partner with marketing, product, creative, sales, and SMEs to meet business goals.
• Edit and proofread content, maintain voice and quality consistency.
• Contribute ideas to content strategy and storytelling opportunities.

Skills

Self-Starter Mindset

Interviewing Skills

Storytelling Skills

Collaboration Skills

Digital Best Practices

Adaptability

Healthcare Technology Knowledge

Editing And Proofreading

B2b Marketing

Content Writing

Job description

About MatrixCare

MatrixCare, a Frazier Healthcare Partners portfolio company, is a cloud-based EHR software provider serving more than 15,000 providers across skilled nursing, senior living, life plan communities, home health, and hospice. MatrixCare is a multi-year Best in KLAS winner and one of the largest technology platforms serving the post-acute and long-term care continuum.

Highlights

• Location Remote, US
• Start Date Immediately
• Work Location Allows Remote Work

Skills

• Self-Starter Mindset
• Interviewing Skills
• Storytelling Skills
• Collaboration Skills
• Digital Best Practices
• Adaptability
• Healthcare Technology Knowledge
• Editing And Proofreading
• B2b Marketing
• Content Writing

Description

About MatrixCare

MatrixCare, a Frazier Healthcare Partners portfolio company, is a cloud-based EHR software provider serving more than 15,000 providers across skilled nursing, senior living, life plan communities, home health, and hospice. MatrixCare is a multi-year Best in KLAS winner and one of the largest technology platforms serving the post-acute and long-term care continuum.

About The Role

At MatrixCare, we create technology that helps senior living and post-acute care organizations work smarter and deliver better outcomes. We’re looking for a Content Writer who can bring that story to life across every stage of the buyer journey.

We need a writing chameleon – someone who can move effortlessly between punchy demand-generation copy and thoughtful, outcome-driven storytelling. One day you might write a scroll-stopping digital ad or email campaign; the next, you’re interviewing a customer for a case study or developing a whitepaper on the future of healthcare technology.

If you love variety, know how to find the story, and believe B2B content doesn’t have to be boring, we want to meet you.

What You'll Do

• Write across formats: Develop short- and long-form content including blogs, whitepapers, case studies, email campaigns, landing pages, digital and print ads, website copy, sales collateral, event and tradeshow applications, press releases, and executive thought leadership.
• Tell compelling stories: Interview customers, executives, and subject matter experts to uncover insights and turn them into credible, engaging content.
• Write for the audience and the moment: Adapt your voice from punchy and persuasive demand gen to serious, evidence-based thought leadership and customer storytelling.
• Make complex simple: Translate healthcare, technology, and product concepts into clear, compelling messages that connect with our audiences.
• Partner across teams: Collaborate with marketing, product, creative, sales, and subject matter experts to turn business goals into great content.
• Raise the bar: Edit and proofread content while ensuring consistency in voice, tone, messaging, accuracy, and quality.
• Bring ideas: Contribute to brainstorms, shape content strategy, and proactively identify opportunities to tell better stories.

What You'll Bring

Required Qualifications

• 3–5 years of professional writing experience, ideally in B2B, SaaS, technology, healthcare, or an agency environment.
• A portfolio that demonstrates range across short- and long-form, brand, demand generation, thought leadership, and/or customer storytelling.
• Exceptional writing, editing, proofreading, and storytelling skills.
• The ability to make complex ideas simple, interesting, and relevant.
• Strong interviewing, research, and collaboration skills.
• Understanding of B2B marketing, content strategy, SEO, and digital best practices.

Preferred Qualifications

• Experience with healthcare technology, SaaS, or other regulated enterprise software.
• A self-starter mindset and the ability to manage multiple projects and deadlines.
• Curiosity, adaptability, and a healthy obsession with finding the right words.

What Success Looks Like

In your first 6-12 months, success in this role will look like:

• Deliver compelling, high-quality content: Create accurate, engaging short- and long-form content that reflects MatrixCare’s voice and connects with audiences across the buyer journey.
• Make complex topics clear: Translate healthcare technology and product concepts into accessible, benefit-focused messaging and credible customer stories.
• Support marketing and business goals: Develop content that strengthens brand awareness, supports demand generation, and equips sales teams with relevant materials.
• Collaborate and deliver reliably: Build strong cross-functional partnerships, manage competing deadlines, and proactively contribute ideas that strengthen content quality and strategy

Why Join MatrixCare?

At MatrixCare, we are committed to fostering a culture where teammates can grow their careers and make an impact on the healthcare industry. We offer opportunities to contribute to innovative solutions that help improve care delivery, while benefiting from a flexible and supportive work environment. Our teammate value proposition includes comprehensive health and wellness benefits, professional development opportunities, and a collaborative culture built on trust, innovation, and teamwork. By joining MatrixCare, you'll be part of a purpose-driven organization dedicated to advancing healthcare technology and creating an exceptional experience for both teammates and customers.

Work Environment / Location Expectations

• Role based in the United States.
• Work arrangements and location expectations will be confirmed as part of the recruitment process.

Equal Employment Opportunity / Legal Statements

MatrixCare is committed to fostering a diverse and inclusive workplace where every individual is treated with respect and dignity. MatrixCare is an Equal Opportunity Employer. Employment decisions are based on qualifications, merit, business needs, and performance, without regard to race, color, religion, sex, pregnancy, childbirth or related