Content Strategist

Lensa; San Jose (CA); Remote; USD 90,000 - 140,000; Full time

Job summary

A leading company in technology is seeking a content strategist to join their Security Marketing team in San Jose, CA. The ideal candidate will drive strategic content initiatives, ensuring engagement through compelling material in the cybersecurity field. This position values data-driven insights and collaboration across teams to align with broader marketing objectives.

Benefits

Paid time off to volunteer—80 hours each year

Inclusive Communities and employee resource groups

Opportunities for career development

Qualifications

• 8+ years of experience in content strategy, marketing operations, or editorial roles.
• Strong project execution skills and attention to detail.
• Foundational understanding of security concepts and AI technologies.

Responsibilities

• Define and implement a content roadmap aligning with marketing initiatives.
• Leverage data to optimize content performance and engagement.
• Provide support for events and marketing campaigns, tracking budgets strategically.

Skills

Content strategy

Marketing operations

Strategic execution

Data-driven decision making

Education

MBA

Bachelor's degree in related field

Tools

Content Management Systems (CMS)

Marketing automation tools

Digital analytics tools

JIRA

Job description

Lensa is the leading career site for job seekers at every stage of their career. Our client, Cisco, is seeking professionals in San Jose, CA. Apply via Lensa today!

The application window is expected to close on 5/20/25.

Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.

Remote United States

Your Impact

We are seeking a content strategist with a strong emphasis on strategic execution to join our Security Marketing team. In the digital age, compelling content drives engagement which in turns drives the growth engine of the business. This role is pivotal in developing content strategies and helping them leverage data-driven insights to drive our go-to-market initiatives. You will work cross-functionally to:

1. Develop the content strategy against the initiatives we have in market.
2. Execute against them ensuring high-quality delivery of compelling content that resonates with security practitioners and decision-makers.
3. Leverage data-driven decision making to iterate on the strategy on a continuous basis.

Key Responsibilities

• Define and implement a content roadmap that aligns with go-to-market initiatives and customer needs.
• Work cross-functionally to ensure timely delivery of content roadmap.
• Leverage data and insights to measure content performance, optimize engagement, and refine content strategies.
• Provide strategic support for events, launches, and marketing campaigns, ensuring they align with broader marketing goals and are informed by analytics.
• Track and manage marketing budgets strategically, ensuring resources are allocated effectively based on analytics.
• Identify and prioritize key marketing activities that contribute to strategic revenue growth.

Minimum Qualifications

• 8+ years’ experience in content strategy, marketing operations, or editorial roles—preferably in cybersecurity, enterprise tech, or B2B SaaS.
• Proficiency in content management systems (CMS), marketing automation (including Generative AI), strategic optimization (including JIRA), and digital analytics tools.
• Self-starter mindset with a passion for strategic excellence, audience engagement, and bias to action.
• Strong project execution skills, attention to detail, and a risk-mitigation mentality.

Preferred

• MBA, preferably from a top-tier university.
• Foundational understanding of security concepts, including XDR, SIEM, SOAR, identity, and endpoint security.
• Deep understanding of AI technologies and applications with a desire to stay updated on the latest trends.
• Strong organizational and strategic thinking skills, with experience in managing marketing budgets and ensuring compliance with legal standards.

Why Cisco

Where every individual brings their unique skills and perspectives together to pursue our purpose of powering an inclusive future for all.

Our passion is connection—we celebrate our employees’ diverse backgrounds and focus on unlocking potential. Cisconians often experience one company, many careers where learning and development are encouraged and supported at every stage. Our technology, tools, and culture pioneered hybrid work trends, allowing all to not only give their best, but be their best.

We understand our opportunity to bring communities together, with our people at the heart. One-third of Cisconians collaborate in our 30 employee resource organizations, called Inclusive Communities, to connect, foster belonging, learn to be informed allies, and make a difference. We offer dedicated paid time off to volunteer—80 hours each year—allowing us to give back to causes we are passionate about, and nearly 86% of our employees participate!

Our purpose, driven by our people, makes us the worldwide leader in technology that powers the internet. Helping our customers reimagine their applications, secure their enterprise, transform their infrastructure, and meet sustainability goals is our expertise. We aim for every step we take to foster a more inclusive future for all. Take your next step and be you, with us!

Cisco is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.

Cisco will consider qualified applicants with arrest and conviction records on a case-by-case basis.