Content Strategist

Harvey Nash Group; Austin (TX); On-site; USD 120,000 - 180,000; Full time

Job summary

Harvey Nash Group is seeking a Senior Event Content Strategist to shape global event programming and content for a leading technology and advertising organization. You will transform complex business concepts into compelling event experiences, presentations, interviews, workshops, and experiential content, partnering with cross-functional teams to engage advertisers and audiences.

This role emphasizes storytelling, data-driven content decisions, and delivering high-impact content across industry

Qualifications

• 10+ years of experience in content strategy, development, or marketing communications.
• Strong B2B marketing experience in technology, digital advertising, media, or AdTech.
• Hands-on content development for industry events, conferences, or corporate marketing events.
• Proficiency in creating marketing and executive presentations; Keynote experience is a plus.
• Excellent writing, editing, storytelling, and communication skills.
• Experience collaborating with cross-functional teams including product, marketing, sales, and insights.
• Strong analytical mindset with data-driven content decisions.
• Ability to manage multiple projects independently in a fast-paced environment.

Responsibilities

• Develop content programming strategies for industry and company-owned events.
• Create and refine event content messaging, copy, narratives, and formats.
• Develop content for Keynote presentations, on-stage interviews, workshops, and experiential installations.
• Manage content projects from initial brief through final delivery, ensuring quality and timelines.
• Collaborate with marketing, sales, insights, and event speakers to gather inputs and feedback.
• Ensure content is accurate, engaging, consistent, and tailored to different audiences.
• Analyze content effectiveness and leverage insights to improve future event programming.

Skills

Content strategy

B2B marketing

Content development

Marketing communications

Executive presentations

Keynote experience

Storytelling

Cross-functional collaboration

Analytics

Project management

Job description

Senior Event Content Strategist (B2B Marketing)

Location: New York, NY / Austin, TX

Duration: 12 Months (Contract)

Job Overview

We are seeking an experienced Senior Event Content Strategist to support global event programming and content development for a leading technology and advertising organization.

This role is ideal for a strategic storyteller and experienced B2B marketer who can transform complex business and advertising concepts into compelling event experiences, presentations, on-stage interviews, workshops, and experiential content.

You will collaborate with cross-functional teams across marketing, sales, product, insights, and event stakeholders to develop engaging content that drives advertiser interest and audience engagement.

Key Responsibilities

• Support the development of content programming strategies for industry and company-owned events.
• Create and refine event content messaging, copy, narratives, and formats.
• Develop compelling content for Keynote presentations, on-stage interviews, workshops, and experiential installations.
• Manage content projects from initial brief through final delivery, ensuring quality and timelines.
• Collaborate with marketing, sales, insights, and event speakers to gather inputs and feedback.
• Ensure content is accurate, engaging, consistent, and tailored to different audiences.
• Analyze content effectiveness and leverage insights to improve future event programming.

Required Qualifications

• 10+ years of experience in content strategy, content development, or marketing communications.
• Strong experience in B2B marketing, preferably within technology, digital advertising, media, or AdTech.
• Hands-on experience developing content for industry events, conferences, or corporate marketing events.
• Proficiency in developing marketing and executive presentations; Keynote experience is a plus.
• Excellent writing, editing, storytelling, and communication skills.
• Experience collaborating with cross-functional teams, including product, marketing, sales, and insights.
• Strong analytical mindset with the ability to use data and insights to guide content decisions.
• Ability to manage multiple projects independently in a fast-paced environment.