VP, Global Event Marketing

IMCS; New York (NY); On-site; USD 85,000 - 105,000; Full time

Job summary

A leading financial services company located in New York is seeking an experienced Event Marketer to support their Americas Regional Event Marketing Team. You will lead and manage multiple high-impact events, ensuring alignment with business priorities. The ideal candidate will have at least 8 years of event marketing experience, strong project management abilities, and excellent communication skills. This role requires a strategic thinker who thrives in a collaborative, fast-paced environment.

Qualifications

• 8+ years of related experience in Event Marketing or Brand activations.
• Strong track record of leading complex event projects.
• Excellent written and verbal communication skills.

Responsibilities

• Provide strategic guidance on the events pipeline for the Americas Client Business team.
• Lead and project manage ~10+ mid/high complexity events each year.
• Develop Event Briefs anchored in business priorities.

Skills

Event Marketing

Project Management

Experiential Marketing

Communication Skills

Collaboration

Tools

Microsoft Office

Cvent

Job description

Overview

Location: 50 Hudson Yard, New York, NY 10001

Duration: 8+ Months

Duties

• The Global Marketing & Digital Wealth organization at client is a forward-looking, globally connected team at the center of the firm’s most high-impact priorities. We are architects of growth, working across functions and markets to unlock opportunities and accelerate outcomes for the business.
• In collaboration with both internal and external partners, we design the conditions for success—delivering next-generation campaigns, brand platforms, communications, training, and client experiences.
• Our work is powered by world-class centers of excellence spanning content strategy, research & analytics, and digital platforms & experiences.
• The Global Event Marketing team supports the firm in delivering industry-leading experience-led events that drive commercial and reputational results.
• The team collaborates with stakeholders across the business to curate events guided by strategic priorities, tailored to target audiences, and executed with excellence.
• The team ensures consistent, high-quality delivery of event experiences firmwide.

Role and Impact

• We’re looking for an Event Marketer that has proven experience in event strategy, project management, and experiential marketing to support the Americas Regional Event Marketing Team.
• In this role, you’ll partner closely with business stakeholders to build a holistic understanding of their business and commercial priorities, uncover new activation opportunities, and help develop their events pipeline.
• This individual will translate commercial objectives into compelling, experience-led event strategies.
• The role directly contributes to client`s brand, reputation, and commercial outcomes by executing high-impact events and driving best-in-class attendee experiences.

Responsibilities

• Provide strategic guidance on the events pipeline for the Americas Client Business team – including experience design, proposing new activation concepts, opportunities for content amplification, and more.
• Lead and project manage ~10+ mid/high complexity events each year – including oversight of the broader working group, content development, creative development, experiential activations, amplification strategies, project plans, budgets, and more.
• Partner with business stakeholders in developing Event Briefs, anchored in key business/commercial priorities, to serve as the foundation for the content and experience development workstream.
• Have a holistic understanding of the broader Global Events Calendar and identify opportunities for potential synergy, cross-collaboration, and content syndication within your business function.

Core Skills

• Strong project and event management capabilities with proven ability to manage multiple complex workstreams.
• Strategic problem solver with the ability to connect business priorities to experience-led event design.
• Skilled collaborator who can lead and influence cross-functional teams across regions and time zones.
• Excellent written and verbal communication skills.
• Creative problem solver with high energy, initiative, and attention to detail.
• Ability to thrive in a fast-paced, multi-stakeholder environment and adapt quickly to change.

Qualifications

• 8+ years of related experience in Event Marketing / Brand / Experiential Activations
• Prior experience in people management is desirable but not essential
• High energy, problem solver, self-starter, results orientated and proactive individual
• Able to strategically balance innovative “big picture” thinking with tactical execution
• Experience leading and influencing at all cross-functional levels of an organization
• Comfortable in a multi-stakeholder environment across various time zones
• Excellent communicator – verbally and written – with refined executive presence
• Willing to travel for In-Person activations, as needed (approximately

Skills

20%) Proficient in Microsoft Office suite, including OneDrive, in addition to event technology platforms – i.e. Cvent.