Content Specialist: SEO, Case Studies & Thought Leadership

Garney Construction; Kansas City (MO); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Medical benefits (free plans)

Stock options

401(k) plan with match

Weekly paychecks

Paid time off

Garney apparel discount

Job summary

Garney Construction is seeking a Content Specialist to develop and edit content supporting marketing and communications across multiple platforms, including the company website, industry publications, case studies, and award submissions.

The role involves interviewing subject matter experts, translating technical information for diverse audiences, and optimizing web content with SEO best practices while supporting social campaigns and event communications.

Qualifications

• Bachelor’s degree in communications, journalism, public relations, marketing, or a related field.
• Minimum of 2 years of professional content marketing, communications, copywriting, or marketing experience.
• Experience within the Architecture, Engineering, and Construction (AEC) industry.
• Demonstrated portfolio showcasing long-form writing and content development.

Responsibilities

• Research, write, and edit content for the company website, project stories, case studies, white papers, thought leadership articles, and other marketing materials.
• Develop award submissions, advertorials, industry articles, and other content for external publications.
• Interview employees, project teams, and subject matter experts to gather information and develop stories.
• Translate complex technical information into clear, engaging content for a variety of audiences.
• Write and optimize website content using SEO best practices.
• Provide copywriting and editing support for social media, marketing campaigns, and other communications initiatives as needed.
• Assist with conference materials, presentations, and industry event communications.
• Work with internal teams to coordinate content development, reviews, and approvals.
• Manage multiple writing assignments while maintaining accuracy, consistency, and deadlines

Skills

Exceptional writing

Editing & proofreading

Copywriting

Content development

Interviewing SMEs

SEO writing

Microsoft Office

Project management

Education

Bachelor’s degree in communications, journalism, public relations, marketing, or related field

Tools

Adobe InDesign

Adobe Acrobat

CMS (website content management)

Email marketing platforms

Microsoft Office Suite

Job description

Garney Construction is seeking a Content Specialist to develop and edit content supporting marketing and communications across multiple platforms, including the company website, industry publications, case studies, and award submissions.

The role involves interviewing subject matter experts, translating technical information for diverse audiences, and optimizing web content with SEO best practices while supporting social campaigns and event communications.