Content Specialist

The Garrison Institute; Garrison (NY); Híbrido; USD 7000 - 11.000; A tiempo parcial

Descripción de la vacante

The Garrison Institute is seeking a Content Specialist to help create, optimize, and produce content for our digital and print channels, aligning with our brand narrative and mission.

Working within the Marketing & Communications team as a remote (or hybrid) contractor, you’ll manage social media, newsletters, website updates, and lightweight graphic design while coordinating deadlines for programs, events, and retreats in the Hudson Valley area.

Formación

• Strong writing and editing skills with ability to translate mission into clear content.
• Experience creating digital content for nonprofit organizations preferred.
• Ability to work remotely and manage multiple deadlines.
• Ability to collaborate with staff, program directors, events teams and partners.

Responsabilidades

• Create, schedule, and publish content across YouTube, Instagram, Facebook, and LinkedIn.
• Design and update visuals and copy for newsletters and emails.
• Upload graphics to WordPress and make minor website updates.
• Create event graphics and collateral pieces.
• Ensure brand integrity across campaigns and meeting deadlines.

Conocimientos

Strong writing & editing

Visual communication

Project management

Collaboration

Herramientas

Canva

WordPress

Mailchimp

Hootsuite

Adobe Creative Cloud

Google Analytics

Google Ads

Meta Ads

Descripción del empleo

Founded in 2003, the Garrison Institute is a not-for-profit, non-sectarian organization whose mission is to apply the skills and wisdom cultivated through contemplative practice, together with the insights emerging from science to today’s urgent social and environmental challenges, leveraging transformational change and helping build a more compassionate, resilient future. We are located in the Hudson Valley on 90 acres in a beautifully renovated monastery.

Visit our website to learn more: www.garrisoninstitute.org

About the position

The Garrison Institute Content Specialist is responsible for assisting with the creation, optimization, and production of content (visual and written) for our digital and print channels. Working within the Institute’s approved brand narrative, the Content Specialist helps translate the mission and the priorities of our programs, events, and initiatives into clear, engaging content for targeted audiences and the general public.

Serving on the Marketing & Communications team, this remote (or hybrid) contractor role will average approximately 25 hours per month and works under the strategic direction of the Marketing & Communications Senior Advisor. Proximity to Garrison, NY is ideal to work occasionally on-site, as appropriate for marketing-related needs and events and retreats.

RESPONSIBILITIES

Social Media

• Create, schedule, and publish content across YouTube, Instagram, Facebook, and LinkedIn
• Create or adapt copy, graphics, and short-form videos for weekly posts and social ads
• Set up and manage ad campaigns
• Track basic performance metrics for posts and ads and share key findings with the team to inform future content

Newsletters/Email

• Assist with design and delivery of weekly newsletter and dedicated emails
• Write and edit email copy that is clear, compelling, and aligned with the Institute’s brand voice
• Review email performance metrics and share key takeaways with the team

Website & Blog

• Upload graphics to WordPress website
• Make light text and image updates

Graphic Design

• Create event graphics
• Design and edit collateral pieces

Brand Integrity and Management

• Ensure all content reflects the Institute’s approved brand narrative, visual identity, and mission
• Manage multiple deadlines and deliverables across concurrent campaigns, with careful attention to detail

QUALIFICATIONS

• Strong visual communication, writing, and editing skills; proficiency with the following platforms and tools is preferred: Canva, WordPress, Mailchimp, Hootsuite, Adobe CC, Google Workspace, Microsoft Office, Google Analytics, and Google and Social Advertising (Google Ads, Meta Ads)
• Understanding and appreciation of Garrison Institute’s mission and interest in the fields of contemplation-based practices and social change
• Experience creating digital content for a nonprofit organization preferred
• Ability to work effectively and collaboratively with varied constituencies, including staff, program directors, events staff, presenters, and partner organizations
• Ability to manage multiple tasks and deadlines independently in a remote/hybrid setting and produce quality results in a timely manner