Content Marketing Specialist

Placements24; United States; Remote; USD 65,000 - 95,000; Full time

Benefits offered by this job

Fully remote

Health benefits

Generous PTO

Professional development

Industry conferences

Job summary

Placements24 is seeking a creative Content Marketing Specialist to elevate our brand narrative across blogs, social media, and email. You will craft compelling stories, collaborate with product and design teams, and drive engagement from a fully remote base rooted in the United States.

The role emphasizes SEO, editorial calendars, and content measurement, with a strong portfolio required. You will own content strategy, manage multiple projects, and contribute to a vibrant digital presence while

Qualifications

• Bachelor's degree in English, Journalism, Marketing, or related field.
• 3+ years of content creation and content marketing experience.
• Strong portfolio of writing, editing, and proofreading work.
• Familiarity with SEO best practices and CMS.

Responsibilities

• Develop and execute a robust content marketing strategy across blogs, social media, and email.
• Create high-quality, engaging content including articles, newsletters, and website copy.
• Optimize content for search engines to increase organic visibility and traffic.
• Analyze content performance and provide actionable insights for future content.

Skills

Content creation

Editing & proofreading

SEO familiarity

CMS experience

Education

Bachelor's degree in English, Journalism, Marketing, or related field

Tools

WordPress CMS

SEO tools

Job description

About the Role

Our client is seeking a creative and strategic Content Marketing Specialist to enhance their brand narrative and engagement in Rustenburg . This role is central to crafting compelling stories and valuable content that resonates with our target audience across multiple platforms, driving engagement and building brand loyalty. You will work closely with the marketing and product teams to develop content strategies that align with business goals, contributing to a vibrant digital presence. This is an excellent opportunity for a wordsmith with a passion for digital storytelling to make a significant impact from wherever you choose to work, with a strong connection to our Rustenburg base.

Key Responsibilities

• Develop and execute a robust content marketing strategy, including editorial calendars and content distribution plans.
• Create high-quality, engaging content such as blog posts, articles, social media updates, website copy, and email newsletters.
• Optimize content for search engines (SEO) to increase organic visibility and website traffic.
• Analyze content performance metrics and provide insights for future content development.
• Collaborate with designers and other marketing team members to ensure brand consistency and visual appeal across all content.

Requirements

• Bachelor's degree in English, Journalism, Marketing, or a related field.
• Proven experience (3+ years) in content creation and content marketing.
• Exceptional writing, editing, and proofreading skills with a strong portfolio.
• Familiarity with SEO best practices and content management systems (CMS).
• Ability to work independently, manage multiple projects, and meet deadlines effectively.

Benefits

• Competitive salary commensurate with experience.
• Fully remote work arrangement with support for home office setup.
• Comprehensive health and wellness benefits.
• Generous paid time off and company holidays.
• Access to professional development resources and industry conferences.