Content Marketing & Social Media Leader — Hybrid/Remote

Cruise Planners HQ; Florida; Hybrid; USD 70,000 - 95,000; Full time

Benefits offered by this job

Hybrid work arrangement (Remote Mon &

Job summary

Cruise Planners HQ is seeking a Content Marketing & Social Media Manager to develop and execute content driving franchise recruitment, brand awareness, and qualified leads. This hands-on role blends strategy, copywriting, social media, multimedia coordination, and project management.

The ideal candidate is a strong writer and organized executor who can plan, produce, publish, and measure content across social, websites, blogs, email, video, and webinars.

Qualifications

• Bachelor's degree in marketing or related field.
• 3-5 years in content marketing, social media management, or related role.
• Experience creating editorial calendars, briefs, campaigns, scripts, and interview guides.

Responsibilities

• Develop and execute an integrated content marketing strategy focused on franchise recruitment, brand awareness, audience engagement, and qualified lead generation.
• Manage content calendar and publishing schedule across social media, blogs, website content, email campaigns, video, and webinars.
• Write, edit, and optimize content communicating the Cruise Planners franchise opportunity, owner benefits, training, technology, and marketing support.
• Manage organic social media across Facebook, Instagram, LinkedIn, TikTok, and YouTube with platform-specific content.

Skills

Content marketing

Social media management

Copywriting

Project management

SEO

HubSpot

Video production

Communication skills

Analytics

Collaboration

Education

Bachelor's degree in marketing

Tools

Trello

Jira

Basecamp

Google Analytics 4

Canva

Google Workspace

Job description

Cruise Planners HQ is seeking a Content Marketing & Social Media Manager to develop and execute content driving franchise recruitment, brand awareness, and qualified leads. This hands-on role blends strategy, copywriting, social media, multimedia coordination, and project management.

The ideal candidate is a strong writer and organized executor who can plan, produce, publish, and measure content across social, websites, blogs, email, video, and webinars.