Content Marketing Manager, Indoor

Authority Brands; Atlanta (GA); Sur place; USD 70 000 - 95 000; Plein temps

Avantages offerts par ce poste

PTO

Paid holidays

401(k)

Résumé du poste

Authority Brands Inc. in Atlanta, GA is seeking a Content Manager to lead planning, creation, and management of content across a portfolio of brands.

You will translate brand strategies and customer insights into engaging content for websites, email, social media, and video while preserving each brand’s voice. Collaborating with Brand Marketing, Field Marketing, and external partners, you will manage a content calendar, optimize assets with performance data, and scale content across seven brands

Qualifications

• 3–5 years in content marketing or creative operations.
• Strong copy-editing, video editing, and digital curation.
• Experience with local SEO and franchisee collaboration.

Responsabilités

• Partner with Brand Marketing to create consumer-facing content for paid and organic media.
• Use AI and production tools to scale assets for 7 brands.
• Localize content variations for campaigns.
• Build a library of marketing toolkits for franchisees.
• Analyze asset performance and optimize content accordingly.

Connaissances

Content marketing

Copy editing

Video editing

Local SEO

Outils

Canva

Adobe Creative Cloud

Nano Banana

Description du poste

Authority Brands Inc. is a leading provider of home services, building brands that support the success of our franchisees, as well as bettering the lives of the homeowners we serve and the people we employ.

Summary

The Content Manager leads the planning, creation, and management of content across an assigned portfolio of brands. This role turns brand strategies and customer insights into clear, engaging content for websites, email, social media, video, and other channels, while maintaining each brand’s distinct voice.

Working with Brand Strategy, Field Marketing, the Digital Center of Excellence, and agency partners, the Content Manager maintains an organized content calendar, ensures materials are accurate and consistent, and uses performance insights to improve content that supports customer engagement, demand generation, and franchisee needs.

Key Responsibilities

Content Curation, Adaptation & Scaled Execution

• Partner with Brand Marketing to produce engaging consumer-facing content (video, photography, blog posts) for paid and organic media that drives website traffic and brand value.
• Leverage generative AI and creative production tools to rapidly scale assets for 7 brands, focusing on customization and iteration vs. heavy graphic design.
• Accelerate content by generating localized, seasonal, and audience-specific variations to maintain high content volume across targeted campaigns.

Field Support & Campaign Versioning

• Build and maintain an accessible library of marketing toolkits, empowering franchisees to execute local campaigns independently without needing dedicated design support.
• Adapt core brand campaigns to match local consumer nuances and franchisee needs.
• Gather real-time insights from franchisees and field teams regarding asset adoption and performance, continuously optimizing to improve customer engagement.

Local SEO & Content Technology Strategy

• Maintain hyper-local content that helps improve search visibility, local awareness, and overall brand value.
• Evaluate and implement emerging content automation platforms and generative AI tools to streamline asset distribution and field customization.
• Social Media: Manage social media content and planning for the brand, both on the corporate level as well as the franchisee, working to improve each location’s online social presence.

Qualifications & Skills

• 3–5 years of experience in content marketing or creative operations with hands-on experience deploying at national and local level.
• Content Storytelling & Lightweight Production: Strong copy-editing, video editing, and digital curation skills. Experience in Canva, Adobe, and Nano Banana preferred.
• Local SEO & Field Collaboration: Familiarity with local SEO best practices, location-based content strategies, and a track record of working directly with local operators or franchisees to deliver user-friendly content toolkits.

Primary brand(s), portfolio, or enterprise scope:

Enterprise

Location and travel expectations:

Atlanta, GA

We believe our greatest assets are our employees, we offer competitive salaries and a full benefits package to include, PTO, paid holidays, 401(k) and more.

Authority Brands Inc. conducts drug screens and background checks on applicants who accept employment offers. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions however we do not sponsor Visa’s at this time.

Authority Brands Inc. is an Equal Opportunity Employer