Content Marketing Manager

LumApps; Austin (TX); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Generous Paid Leave

Health Insurance

401k Retirement Plan

Family-Friendly Policy

Equipment of Your Choice

Job summary

LumApps is hiring a Content Marketing Manager in Austin to craft compelling content strategies for their AI-powered employee hub. This role involves collaborating with cross-functional teams to drive content that resonates across multiple channels.

Ideal candidates will have 4+ years of B2B SaaS content marketing experience, a talent for storytelling, and proficiency in relevant tools. LumApps offers a supportive environment where creativity thrives, with strong benefits including paid leave and health insurance.

Qualifications

• 4+ years in content marketing at a B2B SaaS or tech company.
• Strong writing skills with a diverse portfolio.
• Experience with content distribution and amplification.
• Comfortable with tools like HubSpot and Asana.

Responsibilities

• Write compelling content across various formats.
• Develop ideas for marquee content and campaigns.
• Collaborate with product and field marketing teams.
• Manage content pipeline and track performance metrics.

Skills

Content marketing

Storytelling

B2B SaaS experience

Cross-functional collaboration

SEO knowledge

Content analytics

Time management

Tools

HubSpot

Asana

Figma

Canva

AI tools (Gemini, Jasper)

Job description

Hiring: Content Marketing Manager (Austin)

We’re looking for a strong content marketer to join the LumApps marketing team at a pretty exciting moment for the company.

This role will work closely with Chelsia Johnson, who leads our Brand, Content & Comms team, helping shape how we tell the LumApps story across thought leadership, campaigns, product storytelling, and brand.

You’ll join a highly talented marketing organization with a lot of momentum right now—and the opportunity to make a real impact as we continue building the leading AI employee hub.

If you’re a strategic storyteller who loves turning complex topics into compelling content, we should talk.

Posted by: Nancy Louisnord, Global Chief Marketing Officer

LumApps is now more than just an Employee Experience Platform — it is an AI-powered Employee Hub that supports companies in their digital transformation of communication, collaboration, and engagement with their customers, partners, and above all their employees.

Our platform is a proven leader in this dynamic market with a truly unique vision and product. It has been deployed by Fortune 500 clients around the world and is delivering meaningful business benefits. LumApps is identified as a leader in Gartner’s Magic Quadrant for Intranet Packaged Solutions as well as in Intranets Forrester Wave, and regularly selected for the French Tech Next40/120 program.

In 2025, LumApps strengthened its leadership position by partnering with Beekeeper, a pioneer in frontline employee experience solutions. This strategic collaboration expands our reach and impact across all types of workers— from HQ to the frontline.

Our mission: To make people feel that they belong and have a purpose.

To create an environment where all employees are engaged and work together towards the same goal. Over 700 leading companies trust our solution to:

• Improve the productivity of their teams with our AI-powered Collaborative Experience Platform integrated with both Google and Microsoft collaborative suites.


• Transform employees into real ambassadors of their company.


• Make employees more efficient and better connected to their peers and relevant information, regardless of their location, with the tools and information they need at their fingertips.


• Help companies reduce turnover, accelerate employee onboarding, better collaborate and share knowledge, and even improve their customer experiences.

With a team of over 600 Lumies spread across 11 offices (Lyon, Paris, Lille, Sophia Antipolis, London, Barcelona, Hamburg, Austin, Tokyo, Zurich, Krakow), we support large enterprises all around the world.

Over the past year, we have been driving an ambitious phase in our journey under the impulse of our new shareholder Bridgepoint, aimed at propelling us to become the clear leader in our market and shine worldwide in our industry. We are looking for individuals who are excited to actively participate in this transformation.

If these core values sound like you: \"be bold, do amazing things\", \"say what you mean, do what you say\", \"one team, same mission\", \"always be evolving\": apply now!

Team

Employee experience is a category with real momentum — and LumApps is well-positioned in it. We’re recognized by both Gartner and Forrester, our customer base is growing, and the market conversation is accelerating. This is a strong position to be in, and content is a big part of how we intend to own it. We're looking for a content marketer who thrives at the intersection of great storytelling, cross-functional collaboration, and disciplined execution. This role leads content execution for North America, our largest and highest-velocity market. You'll work within the global Brand, Content & Communications team, and your job is to execute the content strategy at a level that drives real pipeline impact and sets the bar for how content is created and adapted across our other regions. It's a high-output individual contributor role for someone who thrives in the details of execution — writing, briefing, collaborating, iterating. You'll partner closely with product marketing, field marketing, customer marketing, growth, and our creative team to develop content that earns attention and converts it into outcomes. And you'll think beyond the single asset: how do you take a marquee piece of content and build it into a full ecosystem that reaches the right buyer, in the right format, at the right moment? The era of the standalone eBook is over. We want someone who knows what comes next.

Missions

• Content creation & storytelling:
  
  
  
  • Write compelling content across the full mix: web copy, emails, social, ads, thought leadership, case studies, event materials, sales enablement, and campaign assets.
  
  
  • Develop ideas for marquee content — research reports, hero campaigns, signature content series — and think creatively about how to maximize their reach, longevity, and audience engagement.
  
  
  • Work with the Director to shape content narratives that reflect our category point of view and build brand authority in North America
    
    
    
    • Bring fresh thinking to always‑on programs: editorial, customer stories, social content, and demand‑gen‑connected content
    
    
    
    
  
  
  
  


• Cross‑functional collaboration:
  
  
  
  • Partner closely with product marketing, field marketing, customer marketing, and growth to develop integrated content that supports launches, campaigns, and pipeline goals
  
  
  • Work directly with our creative team to brief, develop, and produce content — you bring the strategy and story and you help bring the execution to life together
  
  
  • Collaborate with the global content team to ensure North American content reflects and helps set the standard for quality and approach across regions
  
  
  • Build strong working relationships with sales, customer success, and other teams to surface insights, stories, and use cases that fuel content
  
  
  
  


• AI‑powered content at scale:
  
  
  
  • Use AI tools, including Gemini and Jasper, thoughtfully to accelerate production, explore ideas, and scale output without compromising quality or distinctiveness
  
  
  • Help develop and refine AI‑assisted content workflows that the broader team can adopt - stay sharp on how AI is changing how buyers discover and consume content, and factor that into how content is planned and structured
  
  
  
  


• Content operations & performance:
  
  
  
  • Manage your content pipeline end‑to‑end using Asana — briefs, timelines, reviews, and delivery
  
  
  • Track, report on, and act on content performance data — you know what metrics matter and why
  
  
  • Bring a content distribution mindset to every asset: who is this for, where will they find it, and what will make them engage
  
  
  
  

Skills

• 4+ years in content marketing at a B2B SaaS or tech company — you know the space, the buyers, and the content formats that move the needle


• A strong writer with range: you can write a punchy social post and a compelling long‑form piece, and both feel intentional


• A portfolio that shows craft, strategic thinking, and real results, not just output volume


• Sharp instincts for content distribution and amplification: you don't just create, you think about how content gets in front of the right people


• Collaborative to the core — you know how to work well with creative teams, contribute your own ideas, and make the work better together


• Comfortable working across time zones and with global teams; cultural fluency and communication clarity matter in this role


• Solid working knowledge of SEO, content analytics, and performance measurement


• Hands‑on experience with tools like HubSpot, Asana, Figma, Canva, Gemini, or Jasper


• Highly organized, deadline‑oriented, and able to manage multiple workstreams at once without dropping quality


• Work samples required

NICE TO HAVE

• Experience contributing to or influencing content strategy in a multi‑regional marketing organization


• Background in editorial, journalism, or brand writing


• Experience managing freelancers or content agency partners


• Familiarity with frontline industries like hospitality, retail, manufacturing, or similar and the employee experience category


• Experience with paid social copywriting or growth‑oriented content formats

Why You’ll Love Working at LumApps

At LumApps, we believe in fostering an environment where every team member feels valued, supported, and empowered to thrive. Here's a glimpse of what we offer:

• Generous Paid Leave – 25 vacation days (prorated based on hire date), 9 sick days, 10 paid holidays, plus 2 floating holidays


• Health Insurance – United Healthcare, 100% employer‑paid benefits from day 1


• 401k Retirement Plan – We match 100% of your contribution up to 4%


• Family‑Friendly Policy – Inclusive maternity & paternity leave


• Team Celebrations & Seasonal Events – Because culture matters


• Equipment of Your Choice – Set up your workspace your way

We aim to celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from candidates of all backgrounds, identities, and experiences.