Content Marketing Lead: Storytelling & Strategy

Merlin Law Group

Tampa (FL)

In loco

USD 70.000 - 110.000

Tempo pieno

45 ore fa
Candidati tra i primi
Generatore di candidature

Una candidatura su misura per questa offerta di lavoro — un curriculum e una lettera di presentazione personalizzati, perfettamente in linea con l'annuncio.

Supera i filtri ATS

Vantaggi offerti da questo lavoro

Medical, dental, vision, and life ins.
401(k)
Short- and long-term disability
Collaborative culture

Descrizione del lavoro

Merlin Law Group is seeking a talented Content Marketing Manager to lead the development and execution of content that strengthens our firm's brand and showcases our attorneys' expertise. This hands-on role requires strategic thinking and execution, managing content from concept through publication while collaborating with attorneys, marketing colleagues, and creative partners.

You will create articles, case studies, website copy, email campaigns, and social content, while aligning with SEO and

Competenze

  • Bachelor's degree or equivalent experience in marketing, communications, journalism, English, or related field.
  • 5+ years of content marketing, writing, editorial, or related experience.
  • Exceptional writing, editing, and storytelling skills with a published portfolio.
  • Ability to translate complex topics into clear, engaging content for diverse audiences.
  • Familiarity with SEO, CMS, social media, and content performance metrics.

Mansioni

  • Create, write, edit, and publish high-quality content including articles, case studies, website copy, educational resources, email campaigns, and social media content.
  • Collaborate with attorneys to identify compelling stories and timely topics.
  • Develop and manage the firm's editorial calendar for consistency across practice areas and markets.
  • Repurpose podcasts, webinars, presentations, and materials across platforms.
  • Support campaigns, events, and business development with effective messaging.

Conoscenze

Content marketing
Editing
Storytelling
SEO
CMS
Social media
Editorial calendar
Legal marketing
Project management

Formazione

Bachelor's degree in Marketing, Communications, Journalism, English, or related field
Equivalent experience

Strumenti

WordPress (CMS)
SEO tools
Analytics (GA/GA4)
Email marketing platforms

Descrizione del lavoro

Merlin Law Group is seeking a talented Content Marketing Manager to lead the development and execution of content that strengthens our firm's brand and showcases our attorneys' expertise. This hands-on role requires strategic thinking and execution, managing content from concept through publication while collaborating with attorneys, marketing colleagues, and creative partners.

You will create articles, case studies, website copy, email campaigns, and social content, while aligning with SEO and

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