Content Marketing Executive

Placements24; Redmond (WA); Hybrid; USD 21,000 - 33,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work arrangement

Growth opportunities

Creative and collaborative environment

Content-driven impact

Modern content creation tools

Job summary

Placements24 is seeking a Content Marketing Executive to drive content strategy and execution for our marketing initiatives. The role blends remote flexibility with essential in-office collaboration in a hybrid setup, focusing on storytelling, SEO, and high-quality written and visual content.

You will develop engaging content across blogs, social media, emails, and website copy, while optimizing for search visibility and lead generation.

Qualifications

• Bachelor's degree in Marketing, English, Communications, Journalism, or related field.
• 2–4 years of content creation and content marketing experience.
• Proven ability to write engaging, SEO-friendly content.
• Strong grasp of SEO principles and keyword research.
• Experience with CMS platforms like WordPress.
• Familiarity with social media content strategies.
• Excellent written and verbal communication; strong editing skills.
• Ability to work independently and meet deadlines in a hybrid setup.

Responsibilities

• Develop and execute a content marketing strategy aligned with marketing objectives.
• Create high-quality content for blog posts, articles, social media, website copy, and emails.
• Optimize content for SEO to improve organic rankings.
• Manage editorial calendar and timely publication of content.
• Collaborate with designers to produce visually appealing content.
• Analyze content performance and report on engagement and conversions.
• Stay updated on content marketing and SEO best practices.
• Repurpose content for different channels and audiences.
• Assist in managing the company's blog and social media presence.
• Contribute to brand storytelling and voice consistency across all content.

Skills

Content marketing

SEO

Copywriting

Analytics

Social media strategy

Editorial planning

Communication

Education

Bachelor's degree in Marketing

Tools

WordPress

Google Analytics

Canva

Job description

About the Role

Our client is seeking a creative and detail-oriented Content Marketing Executive to join their marketing department in Welkom, Free State . This role operates on a hybrid model, combining remote work flexibility with essential in-office collaboration. You will be responsible for developing compelling content strategies, creating engaging content across various formats, and ensuring its distribution to reach target audiences. The ideal candidate has a passion for storytelling, a strong understanding of SEO best practices, and the ability to produce high-quality written and visual content. You will play a key role in enhancing brand visibility, driving organic traffic, and supporting lead generation efforts. This is a fantastic opportunity to contribute your creative talents to a growing organization and make a tangible impact on their marketing initiatives. We are looking for someone who can bring fresh ideas and a strategic approach to content creation and dissemination.

Key Responsibilities

• Develop and execute a content marketing strategy that aligns with overall marketing objectives.
• Create high-quality, engaging content for various platforms, including blog posts, articles, social media updates, website copy, and email newsletters.
• Optimize content for search engines (SEO) to improve organic rankings and visibility.
• Manage the editorial calendar and ensure timely publication of content.
• Collaborate with designers and other team members to produce visually appealing content.
• Analyze content performance metrics and provide reports on engagement, traffic, and conversions.
• Stay current with industry trends and best practices in content marketing and SEO.
• Repurpose existing content for different channels and audiences.
• Assist in managing the company's blog and social media presence.
• Contribute to brand storytelling and voice consistency across all content.

Requirements

• Bachelor's degree in Marketing, English, Communications, Journalism, or a related field.
• 2-4 years of experience in content creation and content marketing.
• Proven experience in writing engaging and SEO-friendly content.
• Strong understanding of SEO principles and keyword research.
• Proficiency with content management systems (CMS) like WordPress.
• Familiarity with social media platforms and their content strategies.
• Excellent written and verbal communication skills, with exceptional grammar and editing abilities.
• Ability to work independently and manage deadlines effectively in a hybrid environment.
• Creative thinking and a passion for producing high-quality content.
• Experience with basic graphic design or video editing is a plus.

Benefits

• Competitive salary.
• Hybrid work arrangement for work-life balance.
• Opportunities for professional growth and development.
• Creative and collaborative work environment.
• Be part of a company that values content and its impact.
• Access to modern tools and resources for content creation.
• Contribute to meaningful marketing campaigns.