Consumer Researcher

Veriipro; United States; On-site; USD 70,000 - 110,000; Full time

Job summary

Veriipro is seeking an experienced consumer research professional to design and execute end-to-end studies. You will develop instruments, conduct qualitative and quantitative research, and synthesize data into actionable insights for business partners.

You will create compelling reports and visualizations, communicate findings to stakeholders, and collaborate across teams to drive decision-making and scale research processes for efficiency.

Qualifications

• Bachelor's degree or equivalent in a related field is required.
• 3-5 years of experience in consumer or market research must be demonstrated.
• Experience with mixed-methods research and data integration is expected.

Responsibilities

• Design and manage end-to-end consumer research projects from objective to insights.
• Create questionnaires, discussion guides, and surveys for various studies.
• Conduct qualitative and quantitative research to understand behaviors and trends.
• Analyze data from multiple sources and translate into business recommendations.
• Produce clear reports and visualizations to communicate findings.

Skills

Qualitative & Quantitative research

Cross-functional collaboration

Analytical thinking

Communication skills

Project management

Education

Bachelor's degree or equivalent in Business, Social Sciences, Psychology, Analytics, Statistics, or related field

Tools

SPSS

R

Python

Qualtrics

SurveyMonkey

Forsta

QuestionPro

Lighthouse Studio

Job description

Roles and Responsibilities

• Design and execute end-to-end consumer research projects, including defining objectives, developing methodologies, and delivering insights.
• Develop research instruments such as questionnaires, discussion guides, and surveys.
• Conduct both qualitative and quantitative research to understand consumer behaviors, attitudes, and trends.
• Analyze and synthesize data from multiple sources to generate actionable insights and business recommendations.
• Create clear, compelling research reports and data visualizations to communicate findings to stakeholders.
• Partner with cross-functional teams to identify business questions and determine when consumer research can add value.
• Identify and implement opportunities to automate and scale research processes for efficiency and consistency.
• Utilize research tools and platforms to design surveys, analyze data, and manage research workflows.

Required Qualifications

Education & Experience

• Bachelor's degree or equivalent experience in Business, Social Sciences, Psychology, Analytics, Statistics, or a related field.
• 3-5 years of relevant industry experience in consumer or market research.

Technical Skills

• Experience with research and analytics tools such as SPSS, R, Python, Qualtrics, SurveyMonkey, Forsta, QuestionPro, or Lighthouse Studio.
• Strong understanding of both qualitative and quantitative research methodologies.
• Familiarity with various data types and experience integrating multiple data sources to generate insights.

Core Competencies

• Strong analytical, problem-solving, and critical thinking skills.
• Ability to translate business needs into research questions and actionable insights.
• Excellent written and verbal communication skills.
• Strong interpersonal skills with the ability to collaborate across teams and present findings effectively.
• Proven ability to manage multiple projects and deliver results in a fast-paced environment.