Business Executive

GSP Services; Peru (IL); On-site; USD 50,000 - 70,000; Full time

Benefits offered by this job

Leadership Role

Fantastic work culture

Job summary

GSP Services is seeking a Market Researcher to join their team in Peru, Illinois. The role involves conducting qualitative and quantitative market research, data analysis, and reporting. Responsibilities include designing research projects, conducting competitor profiling, and gathering market data.

The ideal candidate will have a bachelor’s degree and at least 2 years of relevant experience, strong analytical skills, and fluency in Business English. This position offers opportunities for full-time employment in a supportive work environment.

Qualifications

• Preferred 2+ years related experience with strong internet research skills.
• Proven problem solver and critical thinker.
• Possess self-motivation to achieve and exceed goals.

Responsibilities

• Participate in market research projects including project design.
• Conduct secondary research and desk analysis relevant to marketing strategies.
• Identify and target key decision-makers for research projects.

Skills

Strong computer and research skills

Business acumen

Problem solving

Attention to detail

Business English fluency

Team player

Education

Bachelors 4-year degree in business, marketing, market research, industrial engineering or related fields

Job description

The Role

The Market Researcher will participate in market research projects including project design, secondary research, primary research (qualitative and quantitative), field work research logistics, including surveys, in-depth interviews, focus groups and other data gathering strategies, and data analysis and reporting.

Main duties include primary and secondary research and desk analysis, competitor profiling, market sizing, and market attractiveness analysis. Also, support implementation of market research collected from a range of qualitative and quantitative sources. This includes survey and discussion guide development, targeting, recruiting, interviewing, natural language analysis, strategic analysis, and reporting.

The entry level of this position to be determined by the experience and qualifications of the candidate. There is the possibility of full-time employment.

Secondary research and desk analysis

• Conducting secondary research and desk analysis relevant to go-to-market and marketing strategies.
• Analyzing published market data and statistics
• Assessing future trends
• Conduct competitive/industry/market trend research in specific segments, markets, and delivery modes using appropriate specialized data sources.

Respondent targeting and recruiting

• Contact a list of contacts for a specific research project according to screening criteria
• Identifying and targeting key decision-makers
• Recruiting decision-makers to participate as respondents in the survey or project.
• Contact businesses or employees by telephone and asks screening questions
• Schedule and achieve the largest number of effective interviews

Gather, analyze and report market data

• Support in the development of qualitative and/or quantitative research data gathering instruments
• Transcribe interviews conducted from peers
• Conduct natural language analysis of qualitative findings
• Conduct strategic analysis

Ideal Profile

Education

• Bachelors 4-year degree in business, marketing, market research, industrial engineering or related fields

Experience

• Preferred 2+ years related experience with strong computer and research skills and adept at conducting internet research
• Personality, enthusiasm, and communication skills
• Business acumen
• Proven problem solver and critical thinker
• Strong attention to detail
• Possess self-motivation to achieve and exceed goals.
• Multitasking
• Team player
• Business English fluency

What's on Offer?

• Work in a company with a solid track record of performance
• Leadership Role
• Fantastic work culture