Community Relations Specialist

NorthShore Health Centers; Michigan City (IN); On-site; USD 42,000 - 65,000; Full time

Job summary

Northshore Health Centers, Inc. seeks a Community Relations Specialist to advance the organization's outreach and public image within local communities. The role emphasizes event planning, education, and strategic partnerships to grow patient access.

You will engage with community groups, media, and internal teams, driving targeted outreach and ensuring alignment with the mission and values of Northshore Health Centers. This position requires travel and strong communication skills.

Qualifications

• High School Diploma or equivalent
• Bachelor’s degree preferred in communications, marketing, business, or healthcare-related field
• Two years of experience in healthcare setting preferred
• Analytical thinking and problem-solving skills required
• Excellent interpersonal and customer service abilities
• Ability to interpret laws, guidelines, regulations, and policies
• Knowledge of organization structure, roles, and compensation practices
• Strong planning and organizational skills
• Critical thinking and decision-making abilities
• Emotional intelligence and ethical judgment
• Attention to detail and receptiveness to feedback
• Strong verbal and written communication
• Time management and sense of urgency
• Proficient with Microsoft Office Suite

Responsibilities

• Lead community marketing efforts and implement strategies to boost market presence
• Respond to information requests or designate an appropriate spokesperson
• Plan and execute special events and public relations activities
• Develop PR strategies to influence public opinion and promote services
• Provide targeted outreach through education, social media, press releases, and community events
• Maintain ongoing communication with community, media, programs and stakeholders
• Build and maintain connections with local organizations to grow patient base
• Support safety and risk management by adhering to policies and reporting liabilities
• Travel within Northshore locations frequently as required
• Perform additional duties as assigned by management

Skills

Interpersonal skills

Customer service

Analytical thinking

Problem solving

Verbal and written communication

Time management

Organizational planning

Critical thinking

Emotional intelligence

Attention to detail

Feedback receptiveness

Microsoft Office

Education

Bachelor’s Degree in Communications, Marketing, Business, or Healthcare related studies

High School Diploma

Job description

Summary/ObjectiveThe Community Relations Specialists will serve as the principle ambassador for NorthShore with respect for delivering the organization’s vision within the community.The Community Relations Specialists will be responsible for cultivating community contacts to increase awareness and collaborative opportunity, as well as manage the organization’s public image. This will be achieved through attending established community events as well as any company events, networking, and working closely with several teams within NorthShore Health Centers to increase community knowledge of services offered in a targeted and effective manner with a goal of increasing patient visits daily.All in-house and community activities must support Northshore’s mission, core values, goal achievements, organizational quality and patient-centered medical home philosophy; and incorporate values of professionalism, respect, integrity, partnership, team work and compassion.Essential FunctionsLead community marketing efforts, ensuring execution of strategies to improve market presence.Respond to requests for information or designate another appropriate spokesperson or information source.Assist in planning and executing special events.Develop public relations strategies that will influence public opinion or promote ideas, products and services.Provides targeted outreach in the form of education, social media, press releases, and participation in respective community activities and events.Facilitates ongoing communication with the community, media, clinical and administrative programs and multiple stakeholders.On a daily basis supports NorthShore Health Centers by seeking, creating, and maintaining connections with organizations and businesses within the surrounding communities to partner with the organization in ways that promote our mission and grow our patient base and community reach.Support and contribute to safety and risk management efforts within NorthShore, by adhering to established policies and procedures, maintaining a safe environment, promoting accident prevention, and identifying and reporting potential liabilities to Communications Manager and/or the appropriate member of the management team immediately.*These essential functions are a summary of the primary duties and responsibilities of the position and are not intended to be a comprehensive listing of all duties and responsibilities. The position will include other duties as assigned and duties are subject to change at management's discretion.CompetenciesPlanning and strategic foresightResponsible Decision MakingIntegrity and accountabilityInnovation and creativityAdaptive and flexibleLeadership, teamwork, and conflict resolutionProfessionalism and work ethicEmpathyWork EnvironmentWork is performed in an office environment. Involves frequent personal and telephone contact with patients, physicians, and other healthcare personnel. Work may be stressful at times. Interaction with others is constant and interruptive.TravelTravel within Northshore locations will be frequent for this position. Travel outside of Northshore locations will be frequent for this position.Required Role QualificationsHigh School Diploma, Transcripts, or EquivalentPreferred Role QualificationsBachelor’s Degree in Communications, Marketing, Business, or Healthcare related studiesTwo years of experience working within a healthcare setting.Required SkillsAbility to analyze situations and solve problems at strategic and tactical levelsExcellent interpersonal and customer service skillsAbility to comprehend, interpret, and apply the appropriate sections of applicable laws, guidelines, regulations, ordinances, and policiesAbility to acquire a thorough understanding of the organization's hierarchy, jobs, qualifications, compensation practices, and the administrative practices related to those factorsPracticed at organization and planningEmploy Critical thinking and problem solvingMaintains composure and operates with emotional intelligenceEthical reasoning and decision-makingStrong attention to detailReceptive and responsive to feedbackExcellent verbal and written communication skillsTime management, prioritization, and sense of urgencyProficient with Microsoft Office Suite or related software