Community Relations Director

Phoenix Senior Living; Springfield (MO); On-site; USD 50,000 - 70,000; Full time

Job summary

A leading company is seeking a Community Engagement Director to drive sales and marketing efforts. This role involves generating leads, managing community relations, and collaborating with the sales team to meet occupancy targets. The ideal candidate will have experience in senior housing and excellent communication skills.

Qualifications

• 3-5 years sales and marketing experience, preferably in senior housing.
• Experience working with the elderly or disabled is highly desirable.

Responsibilities

• Generate new sales leads and convert leads to move-ins.
• Provide detailed sales and marketing reports to the Executive Director.
• Conduct tours and personally close sales.

Skills

Communication

Sales

Marketing

Problem Solving

Education

College degree

Tools

Windows

PowerPoint

Excel

Job description

The Bungalows at Springfield East is seeking a Community Engagement Director to join their team!

The Community Engagement Director reports to the Executive Director.

PURPOSE

Sales & Marketing | Community Relations

The Community Engagement Director is responsible for hands-on sales execution at the community level through generating new sales leads, converting leads to move-ins, implementing Phoenix sales systems, and developing external business relationships to generate referrals.

PRINCIPAL DUTIES AND RESPONSIBILITIES

Sales & Marketing | Community Relations

Accounting

• Codes and submits community sales department invoices for processing and payment. Manages the department budget, including labor and other expenses, impacting the community's bottom line.

Analysis/Reporting

• Provides detailed weekly and monthly sales and marketing reports, including industry trend analysis, to the Executive Director and senior operations team.
• Manages sales and marketing data, audits, training, analysis, and implementation.
• Maintains proficiency with Customer Relationship Management (CRM) systems, ensuring contact records are current.
• Ensures inquiry forms are available at the front desk and that qualified leads are entered into the CRM.
• Completes the Marketing Action Plan monthly.
• Conducts bi-annual competitive market research and provides data for market analysis.
• Identifies competitive opportunities and threats, presenting strategic responses to leadership.

Communication

• Presents the company and self professionally and positively.
• Meets monthly with the sales team to review activities and key issues.
• Assists in developing and rolling out Standard Operating Procedures.

Sales

• Educates the community about Phoenix's senior living services.
• Markets Phoenix communities proactively.
• Coordinates with corporate marketing to support lead generation.
• Responds to inquiries and communicates effectively with the team.
• Supports sales goals and occupancy targets.
• Conducts tours and personally closes sales.
• Promotes resident referral programs and conducts outreach for lead generation.

Requirements

EDUCATION/EXPERIENCE/LICENSURE - CERTIFICATION

• College degree preferred; 3-5 years sales and marketing experience, preferably in senior housing.
• Experience working with the elderly or disabled is highly desirable.

LICENSE – CERTIFICATION

Not applicable.

SKILLS AND ABILITIES

• Proficiency with Windows, PowerPoint, Excel.
• Flexible, team-oriented, and collaborative.
• Excellent verbal and written communication skills.
• Maintains confidentiality.
• Ability to prioritize and manage multiple responsibilities.
• Creative, patient, energetic, and resourceful problem-solver.

PHYSICAL REQUIREMENTS

In an 8-hour workday, associates may:

• Stand/walk for 2-4 hours at a time, totaling 4-6 hours/day.
• Sit for 0-2 hours at a time, totaling 2-4 hours/day.
• Drive for 60-120 minutes, 3-4 times a week.

Support/assist with lifting up to 50 lbs regularly and occasionally up to 150 lbs. Lift/carry up to 40 lbs regularly and occasionally up to 70 lbs. Use hands for grasping, pushing, pulling, and manipulation. Ability to bend, squat, kneel, climb, and reach occasionally.