Community Liaison

Alpine Care; Youngstown (OH); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Competitive salary and health benefits

Mileage reimbursement

401(k) matching

Career growth and development

Mentorship and learning opportunities

Job summary

Alpine Care Home Health seeks a Community Liaison to drive community relations and outreach across senior living facilities, hospitals, and public sources. You will build referral networks, plan visibility campaigns, and collaborate with healthcare organizations to raise Alpine Care Home Health’s profile in designated areas.

The role requires travel to client sites, strong communication, and a proven track record in healthcare marketing or PR.

Qualifications

• Four years of experience in customer service, sales, marketing and/or public relations.
• Must maintain a valid driver's license and good driving record.
• Frequent travel to patients' homes and ability to lift up to 50 pounds occasionally.
• Knowledge of certified home health and ability to communicate this knowledge to others.
• Active CPR Certification (Florida requirement)

Responsibilities

• Develop and maintain new clients and accounts to increase referrals.
• Oversee and maintain contact with all existing Alpine Care Home Health referral sources.
• Plan, implement, and oversee public relations activities and partnerships with community organizations.
• Create and manage community events, health fairs, and trade shows with logistics and collateral materials.
• Communicate effectively with current customers to increase referrals.
• Prepare activity reports and reconcile marketing expenses.

Skills

Customer service experience

Sales experience

Marketing experience

Public relations experience

Driver's license

Ability to travel

Home health knowledge

Geriatric care knowledge

CPR Certification

Education

Bachelor's degree in business, marketing, communications, or related field

Job description

Alpine Care Home Health is dedicated to providing expert, compassionate care in the home setting. Our team of skilled clinicians help individuals remain safe and independent in their homes, with personalized care that respects the individuals’ goals, values, and overall well-being. Our team brings deep expertise in physical therapy, occupational therapy, speech therapy, wound care, and complex care management, and more. We offer customized tools and hands‑on support to improve mobility, accelerate recovery, and encourage lasting self‑reliance. We take pride in offering personalized, evidence-based care. We work closely with primary care providers, families, and specialists to create care plans that are proactive, holistic, and aligned with each patient’s priorities. Through access to a full range of physical and mental health services, we aim to support patient independence and long‑term stability.

We’re building a purpose‑driven team passionate about making a difference. If you’re excited to shape the future of home‑based care, here’s what the role involves.

POSITION OVERVIEW
The Community Liaison is responsible for developing and implementing community relations and outreach marketing activities for Alpine Care Home Health, with a focus on senior living facilities, community organizations, hospitals, the general public, and referral sources throughout designated areas. This position represents Alpine Care Home Health to the community and to our internal customers. The primary focus of this position is developing and maintaining existing and new referral sources and planning and implementing various outreach activities and campaigns to heighten the awareness of Alpine Care Home Health and its value to homebound patients.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Develop and maintain new clients and accounts to increase referrals and generate new business
• Oversee and maintain contact with all existing Alpine Care Home Health referral sources
• Develop and implement a weekly plan for community visibility activities and provider office calls
• Plan, implement, and oversee public relations activities for Alpine Care Home Health, including development of cooperative relationships, memberships and partnerships with key community healthcare organizations, senior communities, and other agencies; work in conjunction with other sales representatives and clinical educators
• Create and manage community events, health fairs, and trade shows to include concept development, staffing, and logistics (support, transportation, setup, displays and collateral materials)
• Communicate effectively with current customers/accounts to increase referrals
• Prepare activity reports as requested. Reconcile all marketing, tracking, and expense reports
• Plan, develop, and implement marketing projects such as brochures, fliers, promotional items, PowerPoint presentations, and displays
• Attend all required meetings and in‑services
• Ensure the integrity of the episode by obtaining needed documentation and signatures for verbal orders, face to face encounters, and all pre‑claim requirements
• Follows‑up with hospitalized/SNF/Rehab patients to assure their return to Alpine Care Home Health upon discharge
• Mail out "Thank You" notes to all referral sources
• Assist with recovery from service failures to prevent loss of account/referral source
• Other duties as assigned

REQUIRED KNOWLEDGE, SKILLS AND EXPERIENCE

• Must maintain a valid driver's license and good driving record
• Four years of experience in customer service, sales, marketing and/or public relations
• This position requires frequent travel to patients' homes and the ability to stand, walk, bend, stoop, reach, climb stairs, and lift or move up to 50 pounds occasionally while providing patient care and using appropriate safe patient handling techniques. The employee must be able to safely navigate varying home environments, operate a motor vehicle, and perform clinical duties with or without reasonable accommodation.
• Ability to adapt and apply guidelines and procedures
• Ability to analyze problems and resolve issues in a rapid, direct, and complete manner
• Skill in teamwork and maintaining relationships with patients, caregivers, and coworkers
• Experience in the healthcare field; work with the geriatric population preferred
• Knowledge of certified home health and ability to communicate this knowledge to others

ADDITIONAL FLORIDA REQUIREMENTS

• Active CPR Certification

PREFERRED KNOWLEDGE, SKILLS AND EXPERIENCE

• Bachelor's Degree in business, marketing, communications, or related field
• Prior experience with Home Care

Perks and Benefits (What we offer):

• Competitive salary and multiple health benefit options
• Career growth and development
• Mentorship and continued learning opportunities
• Engaging and mission driven workplace
• 401(k) matching
• Mileage reimbursement (if eligible)

Every person on our team helps shape the future of Alpine Care Home Health. If you're excited by meaningful work and shared impact, we’d love to hear from you.