Community Impact Marketing & Outreach Coordinator

Mountain Laurel Medical Center; Maryland; Hybrid; USD 50,000 - 70,000; Full time

Job summary

Mountain Laurel Medical Center (MLMC) is seeking a creative, organized, and community-focused Marketing, Communications and Outreach Coordinator to support our marketing, communications, community relations, and outreach efforts. This hybrid role includes an initial 90-day on-site probation with potential for hybrid arrangement after probation.

Reporting to the Manager of Business & Community Development, you will implement day-to-day activities, create engaging written and visual content,

Qualifications

• Associate degree or equivalent with 3+ years in marketing, communications, public relations, or related field.
• Valid driver’s license and acceptable driving record.
• Experience in marketing, communications, social media, community outreach, public relations, or related area.
• Experience using social media and basic marketing or content creation tools.
• Strong writing, editing, graphic design, organizational, project management, and attention-to-detail skills.
• Ability to create clear, accurate, and engaging public-facing content for diverse audiences.
• Ability to manage multiple priorities, meet deadlines, exercise sound judgment, and work independently.
• Ability to comply with applicable requirements governing patient information, photographs, testimonials, and public communications.

Responsibilities

• Implement day-to-day marketing and communications activities in alignment with organizational priorities and direction from the Manager of Business & Community Development.
• Create written and visual content for social media, the website, advertisements, newsletters, recruitment efforts, and other communication channels.
• Maintain a proactive content calendar and coordinate digital communications supporting MLMC services, programs, events, campaigns and organizational initiatives.
• Design flyers, advertisements, brochures, signage, digital graphics, presentations and other branded materials, and capture photography and video for communications use.
• Support and coordinate marketing campaigns, new and existing service-line promotion, website updates, advertising placements, print projects and vendor/media activities.
• Coordinate community engagement and outreach activities throughout MLMC's service area, including event planning, registrations, logistics, materials, staff participation and on-site representation.
• Support MLMC-sponsored community events, campaigns and special initiatives and maintain outreach materials, displays, promotional items and supplies.
• Maintain project trackers and coordinate marketing, communications and outreach projects, departmental requests, deadlines, deliverables and status updates.
• Support major campaigns, service launches, special events, community initiatives and other strategic projects.
• Monitor social media, website, campaign and outreach performance; track participation and other measures; and use data and feedback to help identify opportunities for improvement.
• Gather and organize information, data, photographs, testimonials and other materials supporting communications, grant-funded initiatives and community benefit reporting.
• Collaborate with clinical, administrative, operational and Human Resources teams and maintain positive relationships with community partners, vendors, media representatives and the public.
• Participate in departmental planning, committees and workgroups as assigned.

Skills

Writing

Editing

Graphic design

Organization

Project management

Attention to detail

Education

Associate degree or equivalent with 3 years experience

Bachelor's degree

Tools

Microsoft Office

Canva

Adobe Creative Suite

Content management systems

Job description

Mountain Laurel Medical Center (MLMC) is seeking a creative, organized, and community-focused Marketing, Communications and Outreach Coordinator to support our marketing, communications, community relations, and outreach efforts. This hybrid role includes an initial 90-day on-site probation with potential for hybrid arrangement after probation.

Reporting to the Manager of Business & Community Development, you will implement day-to-day activities, create engaging written and visual content,