Community-Driven Radio General Manager

Curtis Media; Wilmington (NC); On-site; USD 90,000 - 140,000; Full time

Job summary

Curtis Media Group seeks a dynamic General Manager to lead our Wilmington, NC radio stations. This role oversees sales leadership, programming strategy, community engagement, and financial performance to drive revenue growth while supporting local programming.

Responsibilities include team leadership, advertiser relations, digital sales growth, and compliance with FCC regulations. The GM will align cross‑department strategies and maintain Curtis Media's strong community presence.

Qualifications

• 5+ years of leadership experience in radio, media, or advertising sales.
• Proven ability to lead a sales team and drive revenue growth.
• Strong understanding of radio programming, promotions, and digital media opportunities.
• Excellent communication and relationship-building skills.
• Knowledge of FCC rules and broadcast compliance preferred.

Responsibilities

• Drive sales and revenue growth across stations serving Wilmington, NC.
• Provide strategic leadership for sales, programming, promotions, and engineering.
• Manage and mentor department managers and staff.
• Ensure FCC compliance, company policies, and industry standards.
• Oversee operations and coordinate across departments to meet company goals.
• Lead and support the sales team in developing local advertising partnerships.
• Drive digital sales through coaching and mentorship.
• Establish revenue goals and monitor progress toward targets.
• Identify new business opportunities and develop creative local advertising solutions.
• Engage with key accounts and community partners.

Skills

Leadership

Revenue growth

Radio programming

Communication

Relationship building

Job description

Curtis Media Group seeks a dynamic General Manager to lead our Wilmington, NC radio stations. This role oversees sales leadership, programming strategy, community engagement, and financial performance to drive revenue growth while supporting local programming.

Responsibilities include team leadership, advertiser relations, digital sales growth, and compliance with FCC regulations. The GM will align cross‑department strategies and maintain Curtis Media's strong community presence.