Commercial, Subscriber Retention, Apple Music

Apple, Inc.; Cupertino (CA); On-site; USD 150,000 - 226,000; Full time

Benefits offered by this job

Comprehensive medical and dental cover

Retirement benefits

Employee stock programs / RSUs

Discounted Apple products

Tuition reimbursement

Relocation assistance

Job summary

Apple Inc. is seeking a strategic Commercial professional to lead subscriber retention for Apple Music from its Cupertino HQ.

You will steer retention roadmaps, launch initiatives globally, and partner with Product, Engineering, Marketing, Analytics, Finance, and Ops to optimise subscriber lifetime value. You will own the churn reduction strategy, analyse subscription economics, and present findings to senior leaders.

Qualifications

• Strategy or commercial roles within the tech industry.
• Strong business acumen with an intuitive grasp of consumer behaviour.
• Deep analytical ability and the ability to translate data into clear business recommendations.
• Experience working with cross-functional teams, including Product and Engineering.
• Proven track record owning and driving initiatives from start to finish.
• Ability to align partners and drive consensus in ambiguous environments.
• Excellent communication and stakeholder management, including presenting to senior executives.

Responsibilities

• Develop and execute retention roadmaps to drive subscriber and revenue growth for Apple Music.
• Lead end-to-end retention launches, including offers, messaging, and plans across global markets.
• Operationalise new retention capabilities and test messaging and targeting to optimise offers.
• Develop and own strategy to reduce involuntary churn across payment methods, prevention, and recovery.
• Combine subscription economics with consumer insights to prioritise opportunities.
• Collaborate with Product, Engineering, Marketing, Analytics, Finance, and Ops to deliver launches on time.
• Establish KPIs and retention metrics to measure performance and identify opportunities early.
• Provide regular updates and strategic recommendations to leadership.

Skills

Strategy

Commercial experience

Business acumen

Analytical thinking

Cross-functional collaboration

Executive communication

Education

MBA or equivalent experience

Job description

Commercial, Subscriber Retention, Apple Music

Cupertino, California, United States Corporate Functions

The people here at Apple don’t just create products — they create the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Join Apple, and help us leave the world better than we found it.

Description

The Commercial team is involved in the day-to-day running of Apple Music. The team provides strategic support to Apple Music leadership team, with responsibilities including fiscal planning, executive projects, and subscriber growth. This role falls within the Subscriber Retention side of the Commercial team, which is focussed on driving subscriber and revenue growth by reducing churn and increasing subscriber lifetime value.

Responsibilities

• Develop, align, and execute retention roadmaps that drive subscriber and revenue growth across Apple Music.
• Lead the end-to-end execution of new retention launches, including offers, messaging, and plan recommendations, across global markets.
• Operationalise new retention capabilities and run rigorous tests to optimise offers, messaging, and targeting.
• Develop and own the strategy for reducing involuntary churn, spanning payment methods, prevention, and recovery.
• Combine subscription economics with consumer insights to evaluate opportunities and prioritise levers.
• Partner with Product, Engineering, Marketing, Analytics, Finance, and Ops teams to define requirements and deliver launches on time.
• Establish clear KPIs and granular retention metrics to measure performance and identify opportunities early.
• Manage expectations with leadership through regular performance updates, strategic recommendations, and executive presentations.

Minimum Qualifications

• Prior experience in strategy or commercial roles within the tech industry.
• Strong business acumen, paired with an intuitive grasp of consumer behaviour.
• Deeply analytical, with excellent problem-solving skills and the ability to translate data into clear business recommendations.
• Experience working with cross-functional teams, including Product and Engineering.
• Demonstrated ability to own and drive initiatives from start to finish, managing timelines and delivering under tight schedules.
• Able to align partners and drive consensus in ambiguous environments.
• Exceptional communication and stakeholder management skills, including building compelling Keynote presentations and presenting to senior executives.

Preferred Qualifications

• MBA or equivalent experience preferred.

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $149,700 and $225,600, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant

At Apple, we believe accessibility is a fundamental human right. You’ll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong.
Learn about accessibility in Apple’s workplace
Learn about reasonable accommodations for job applicants

Apple accepts applications to this posting on an ongoing basis.