Commerce Operations Supervisor - Multi Retailer

vmlenterprisesolutions; Chicago (IL); On-site; USD 80,000 - 120,000; Full time

Job summary

WPP Enterprise Solutions in Chicago seeks a Supervisor, Commerce Operations to oversee digital shelf health and commercial performance across multiple retailers, ensuring content accuracy, compliance, and timely updates.

You will deliver monthly reporting, triage platform alerts, optimize content, and provide proactive recommendations to drive retailer readiness and sales. Candidate combines operations experience with commercial acumen.

Responsibilities

• Own operational health of the digital shelf across Target, Kroger, Sam's Club, and assigned mid-tail retailers
• Execute product content updates
• Submit and maintain content through retailer portals, Salsify, and syndication platforms
• Verify syndication outcomes and monitor publication status
• Validate product data accuracy, taxonomy, and retailer-specific requirements prior to publication
• Implement pre-syndication readiness checklist
• Assess alert severity, identify root cause, and route to appropriate owner with recommended action
• Perform manual PDP audits for retailers not covered by Profitero on monthly cadence
• Monitor content contribution scores, retailer compliance scorecards, and publication health
• Escalate systemic issues and recurring patterns for structural resolution
• Prepare and deliver monthly competitive pricing snapshots for Tier 3-5 retailers using syndicated data
• Maintain quarterly category share tracking: is client gaining or losing vs. competition at total category level
• Flag new entrant detections, delistings, and major competitive price shifts within 1 week of occurrence
• Support line review preparation and QBR data pulls for Target and Kroger Sales teams
• Deliver monthly structured reporting meetings to Omni-marketing and Sales teams for assigned retailers
• Reports include: content health scorecard, search visibility trends, competitive positioning, and trading metrics - each with written "so what" and recommended actions
• Execute approved content changes resulting from search/keyword recommendations and brief the creative agency
• Pre-campaign retail-readiness verification: confirm products are content-complete and compliant before media spend activates
• Execute approved keyword and content optimisations
• Receive and apply cross-retailer optimisation learnings from Amazon/Walmart teams
• Monitor share of search and organic rank for priority keywords
• Flag optimisation opportunities when data suggests content underperformance
• Manage daily ticket queues across retailer portals; prioritise by SLA and business impact
• Coordinate execution across Brand, Omni-marketing and Sales teams
• Track work through completion; provide status updates to stakeholders
• Resolve retailer publication issues, validation errors, and operational roadblocks
• Document recurring issues for root cause analysis and continuous improvement
• Maintain retailer execution guides:

Job description

Who We Are

WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients' businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.

Supervisor, Commerce Operations - Multi Retailer

Position Summary

The Supervisor, Commerce Operations is responsible for day-to-day digital shelf stewardship AND commercial performance support across a portfolio of retail partners including Target, Kroger, Sam's Club, and mid-to-long-tail retailers (Food, Drug, DIY). This role serves as the operational backbone for our CPG clients, ensuring product content is accurate, compliant, and discoverable while also providing trading intelligence, competitive monitoring, and structured client reporting with clear recommendations.

This is a client-facing role. The Manager delivers monthly reporting meetings, triages platform alerts, executes approved optimisations and provides proactive recommendations that improve digital shelf health, commercial performance, and retailer readiness. They operate VML Commerce dashboards, retailer native portals, Profitero as primary tools, translating automated data into actionable insight for clients' Omni-marketing and Sales teams.

The ideal candidate combines digital shelf operations experience with commercial acumen: comfortable discussing content compliance and category share trends in the same client meeting.

Key Responsibilities

Digital Shelf Operations & Content Stewardship

• Own operational health of the digital shelf across Target, Kroger, Sam's Club, and assigned mid-tail retailers
• Execute product content updates
• Submit and maintain content through retailer portals, Salsify, and syndication platforms
• Verify syndication outcomes and monitor publication status
• Validate product data accuracy, taxonomy, and retailer-specific requirements prior to publication
• Implement pre-syndication readiness checklist

Content Monitoring, Alert Triage & Quality Assurance

• Assess alert severity, identify root cause (retailer overwrite vs. syndication failure vs. data quality issue), and route to appropriate owner with recommended action
• Perform manual PDP audits for retailers not covered by Profitero (Food, Drug, DIY) on monthly cadence
• Monitor content contribution scores, retailer compliance scorecards, and publication health
• Escalate systemic issues and recurring patterns for structural resolution

Commercial Performance Support & Trading Intelligence

• Prepare and deliver monthly competitive pricing snapshots for Tier 3-5 retailers using syndicated data (Nielsen, Circana, 84.51°)
• Maintain quarterly category share tracking: is client gaining or losing vs. competition at total category level
• Flag new entrant detections, delistings, and major competitive price shifts within 1 week of occurrence
• Support line review preparation and QBR data pulls for Target and Kroger Sales teams

Client Reporting & Insight Delivery

• Deliver monthly structured reporting meetings to Omni-marketing and Sales teams for assigned retailers
• Reports include: content health scorecard, search visibility trends, competitive positioning, and trading metrics - each with written "so what" and recommended actions
• Execute approved content changes resulting from search/keyword recommendations (title rewrites, bullet updates, image swaps) and brief the creative agency
• Pre-campaign retail-readiness verification: confirm products are content-complete and compliant before media spend activates

Search & Optimisation Execution

• Execute approved keyword and content optimisations
• Receive and apply cross-retailer optimisation learnings from Amazon/Walmart teams
• Monitor share of search and organic rank for priority keywords (where data available via Profitero/retailer portals)
• Flag optimisation opportunities when data suggests content underperformance

Ticket & Workflow Management

• Manage daily ticket queues across retailer portals; prioritise by SLA and business impact
• Coordinate execution across Brand, Omni-marketing and Sales teams
• Track work through completion; provide status updates to stakeholders
• Resolve retailer publication issues, validation errors, and operational roadblocks
• Document recurring issues for root cause analysis and continuous improvement

Documentation & Process Improvement

• Maintain retailer execution guides: