Chief Retail Growth & Experience Officer

Rockler

Medina (MN)

On-site

USD 180,000 - 230,000

Full time

6 days ago
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Job summary

Rockler is seeking a Vice President of Retail to set strategic direction for all Rockler stores, the distribution center, and customer service. This leader drives sales, delivers best‑in‑class customer experience, and builds high-performing teams across multi-site operations.

The role focuses on profitability and brand consistency. The position requires 15+ years in retail leadership, strong strategic planning, and the ability to translate vision into action—leading store openings, remodels, and

Qualifications

  • Direct-to-consumer brick-and-mortar retail leadership across multiple locations.
  • 15+ years in retail operations or regional management.
  • Ability to translate strategy into operating priorities.
  • Experience in multi-unit, multichannel or hard-line products.
  • Strong written and verbal communication; highly organized.
  • Willingness to travel.
  • Bachelor's degree; MBA preferred.

Responsibilities

  • Set strategic direction for Rockler retail stores, distribution center, and customer service.
  • Lead store openings, remodels, and events to drive sales and customer experience.
  • Ensure brand consistency across stores and channels; deliver omni-channel excellence.
  • Oversee staffing, training, and scheduling to optimize productivity.
  • Collaborate with finance, marketing, and merchandising to execute business strategy.
  • Drive sales, profitability, and customer satisfaction metrics.

Skills

Strategic planning
Leadership
Multi-unit retail
Decision making
Communication
Travel readiness
Customer experience focus

Education

Bachelor's degree
MBA preferred

Job description

Rockler is seeking a Vice President of Retail to set strategic direction for all Rockler stores, the distribution center, and customer service. This leader drives sales, delivers best‑in‑class customer experience, and builds high-performing teams across multi-site operations.

The role focuses on profitability and brand consistency. The position requires 15+ years in retail leadership, strong strategic planning, and the ability to translate vision into action—leading store openings, remodels, and

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