Chief Marketing Officer

The KEEPS Corporation; United States; Remote; USD 200,000 - 250,000; Full time

Job summary

The KEEPS Corporation is seeking a Chief Marketing Officer to lead and scale their marketing strategy, impacting company growth. This executive role involves developing comprehensive marketing initiatives, leading a high-performing team, and aligning resources with business goals. Ideal candidates will have extensive experience in tech-oriented B2B environments, driving customer acquisition, and enhancing brand presence.

Benefits

Comprehensive benefits package including health, vision and dental insurance

Employer-paid short-term disability and basic life insurance

Participation in Equity Incentive Plan

401(K) with competitive Company match

Flexible Vacation policy

11 paid holidays

Qualifications

• 12+ years in progressive marketing roles, including 3+ years at CMO/SVP/VP level in tech.
• Experience in B2B SaaS or tech-enabled services.
• Metrics-driven with hands-on experience in execution.

Responsibilities

• Develop a comprehensive marketing strategy aligned with business objectives.
• Lead a marketing team across demand generation, brand, and product marketing.
• Manage marketing budgets and vendor partnerships for maximum impact.

Skills

Demand Generation

Digital Marketing

Branding

Customer Engagement

Data Analytics

Education

Bachelor's Degree

MBA or Advanced Degree

Tools

Marketing Automation Platforms

CRM Systems

Data Analytics Tools

Job description

Direct message the job poster from The KEEPS Corporation

Location: Remote or On-Site (Richardson, TX or Las Vegas, NV)

Reports to: Chief Executive Officer

Position Overview:

The Chief Marketing Officer (CMO) for the KEEPS Corporation/Dynatron Software will serve as a key member of the executive leadership team, responsible for building, scaling and executing a high-impact marketing strategy to accelerate growth, drive customer acquisition, elevate brand presence, and position the company as a market leader. In close partnership with Sales, Revenue Operations, Product, and Client Success, the CMO will lead all aspects of marketing — including demand generation, brand strategy, product marketing, customer engagement, and communications — with a data-driven and performance-oriented mindset.

This is a hands-on leadership role well-suited for a dynamic, strategic operator who excels in high-growth, results-driven environments. The initial objectives of this newly created role will be to assess the current marketing organization, align resources with business priorities, and establish a foundation for scalable growth. The CMO will act as a strategic partner to the CEO, playing a pivotal role in driving value creation.

Key Responsibilities:

• Develop and execute a comprehensive marketing strategy aligned to business objectives and investor expectations.
• Build, lead and mentor a high-performing marketing team spanning demand generation, brand, product marketing, customer marketing, and communications.
• Assess the current marketing organization, structure, and capabilities; provide strategic recommendations to align with growth goals.
• Partner closely with Sales to drive pipeline generation, accelerate deal velocity, and improve conversion rates.
• Strengthen product marketing capabilities to refine positioning, develop bold messaging, and equip GTM teams with effective enablement tools.
• Expand brand awareness and reputation across target customer markets.
• Own and optimize the marketing technology stack and performance analytics to ensure data-driven decision making.
• Lead thought leadership initiatives, content strategy, events, and digital campaigns.
• Provide marketing leadership in support of potential M&A, integrations, or future exit planning.
• Manage marketing budgets, agency relationships, and key vendor partnerships to maximize impact and efficiency.

Qualifications:

• Ideally, 12+ years of progressive marketing leadership experience, with 3+ years in a top marketing role (CMO or SVP/VP Marketing) in a B2B SaaS or tech-enabled services company.
• Private equity-backed or fast-growth company experience required.
• Proven ability to build and execute marketing strategies that directly drive revenue and business outcomes.
• Deep expertise across demand generation, digital marketing, product marketing, branding, and customer lifecycle engagement.
• Demonstrated success in building and scaling high-performance teams.
• Metrics-driven mindset with hands-on expertise using marketing automation platforms, CRM systems, and data analytics tools.
• Bachelor's degree required. MBA or advanced degree preferred.

Benefits Summary:

• Comprehensive benefits package including health, vision and dental insurance
• Employer-paid short-term disability and basic life insurance
• Participation in Equity Incentive Plan
• 401(K) with competitive Company match
• Flexible Vacation policy
• 11 paid holidays

Dynatron Software is an Equal Opportunity Employer and encourages all qualified individuals to apply.

About KEEPS Corporation and Dynatron Software

KEEPS creates solutions which provide industry-exclusive daily actionable data designed to save management time and improve profits for automotive service operations. www.KEEPSCorp.com

Dynatron Software is a wholly owned subsidiary of KEEPS. It is the premier provider of automotive fixed operation data analytics, business intelligence, and pricing optimization. Our solutions provide quantifiable and substantial ROI with the least amount of managerial effort. Dynatron Software is a wholly owned subsidiary of the KEEPS Corporation. www.DynatronSoftware.com

About LLR Partners

LLR Partners is a lower middle market private equity firm investing in technology and healthcare businesses. We collaborate with our portfolio companies to define high-impact growth initiatives, turn them into action and create long- term value. Founded in 1999 and with more than $7 billion raised across seven funds, LLR is a flexible provider of equity capital for growth, recapitalization and buyouts. For more information about LLR and insights on scaling growth companies, visit www.llrpartners.com.

Seniority level

• Seniority level

  Executive

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Strategy/Planning, and Management

• Industries

  Data Infrastructure and Analytics and Business Consulting and Services

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Inferred from the description for this job

401(k)

Vision insurance

Medical insurance

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