Chief Marketing & Growth Architect

InHouse; New York (NY); On-site; USD 180,000 - 260,000; Full time

Benefits offered by this job

Base + equity + executive benefits

Relocation and leadership compensation

Job summary

InHouse is seeking an executive to lead the marketing function, building a high-performance org spanning brand, paid acquisition, lifecycle, and enterprise GTM. You’ll establish measurement frameworks, own LTV modeling, and partner closely with product on marketing-driven features.

You will define marketing strategy and OKRs, lead brand and lifecycle programs, hire and manage the team and agencies, and collaborate with product and sales on GTM.

Qualifications

• 8+ yrs marketing leadership in consumer e-commerce/marketplace
• Strong analytics and experimentation
• Proven experience building brand & growth teams

Responsibilities

• Define marketing strategy and OKRs
• Lead brand, paid acquisition and lifecycle programs
• Build measurement and LTV forecasting models
• Hire and manage marketing team and agencies
• Partner with product and sales on GTM
• Own brand voice and positioning.

Skills

Marketing leadership

Analytics

Brand & Growth teams

Job description

InHouse is seeking an executive to lead the marketing function, building a high-performance org spanning brand, paid acquisition, lifecycle, and enterprise GTM. You’ll establish measurement frameworks, own LTV modeling, and partner closely with product on marketing-driven features.

You will define marketing strategy and OKRs, lead brand and lifecycle programs, hire and manage the team and agencies, and collaborate with product and sales on GTM.