Channel Marketing Manager: Retail & Amazon Growth

MRINetwork; Charlotte (NC); On-site; USD 65,000 - 90,000; Full time

Job summary

MRINetwork in Charlotte, NC is seeking a Channel Marketing Manager to drive growth across retail, distribution, Amazon and direct-to-consumer channels. The role partners with Sales, Product Management and Marketing to develop channel-focused programs that increase visibility and support launches.

The ideal candidate has 2+ years in channel or ecommerce marketing, experience with consumer electronics, strong PM and communication skills, and the ability to manage multiple accounts in a fast-paced

Qualifications

• Bachelor's degree in Marketing or related field.
• 2+ years in channel, retail, trade, e-commerce, product, or consumer marketing.
• Experience with physical consumer products sold through retail/e-commerce.
• Experience with major retailers, distributors, Amazon or online marketplaces preferred.
• Knowledge of launches, go-to-market, promotions and digital shelf content.
• Ability to analyze sales and marketing performance and translate data into actions.
• Strong project management and cross-functional communication skills.
• Experience in consumer electronics or related products is a plus.

Responsibilities

• Develop and execute marketing strategies for retail, distribution, Amazon and e‑commerce channels.
• Support key accounts with presentations, sell sheets, product content and launch materials.
• Coordinate go-to-market initiatives across Sales, Product, Marketing and Operations.
• Manage Amazon/e-commerce execution including PDPs, A+ content and promotions.
• Create retailer-specific promotions, campaigns and seasonal plans.
• Support retailer reviews, category reviews and assortment presentations.
• Coordinate promotional calendars around Prime Day, back-to-school and holidays.
• Ensure consistent product content, imagery, messaging across channels.
• Monitor channel performance using sell-through, ROAS, inventory and metrics.
• Collaborate with internal teams, retailers, distributors and agencies.

Skills

Channel marketing

Retail marketing

E-commerce

Project management

Data analysis

Cross-functional collab

Education

Bachelor's degree in Marketing

Tools

CRM tools

Amazon Marketing

Job description

MRINetwork in Charlotte, NC is seeking a Channel Marketing Manager to drive growth across retail, distribution, Amazon and direct-to-consumer channels. The role partners with Sales, Product Management and Marketing to develop channel-focused programs that increase visibility and support launches.

The ideal candidate has 2+ years in channel or ecommerce marketing, experience with consumer electronics, strong PM and communication skills, and the ability to manage multiple accounts in a fast-paced