Channel Marketing Manager: Data-Driven Growth & Engagement

PIMCO Ltd. - Pacific Investment Management Company; Newport Beach (CA); On-site; USD 120,000 - 135,000; Full time

Job summary

PIMCO Ltd. - Pacific Investment Management Company seeks a Channel Marketing Manager to join the U.S. Global Wealth Management Marketing team.

The role focuses on data-driven, multi-year strategies across growth segments, engaging U.S. financial advisors, and delivering integrated programs to drive distribution and client engagement. You will work with Channel Marketing, Digital, Events, Content, Creative and Analytics to create consistent cross-channel experiences, aligning with growth

Qualifications

• Experience using data, technology, automation, and AI to improve marketing effectiveness.
• Integrated marketing capabilities across audience insights, content, digital, events, analytics, and distribution.
• Ability to understand client needs, distribution priorities, and market dynamics to inform marketing decisions.
• Strong organization, detail-orientation, and program management skills.
• Collaborative, cross-functional communication and stakeholder alignment.
• Strategic curiosity paired with hands-on execution and experimentation mindset.
• Clear communication and ability to translate complex concepts into audience-relevant messaging.
• Creativity, resourcefulness, and a proactive approach to improve marketing scalability.
• Demonstrated integrity, judgment, accountability, and adherence to core values.
• Willingness to learn continuously about client expectations, market trends, and new capabilities.
• Thrives in fast-paced, growth-oriented environments and seeks smarter ways of working.
• Emotional intelligence and stakeholder awareness for productive relationships across teams.

Responsibilities

• Support the development and implementation of integrated, multi-channel marketing strategies aligned with business and firmwide growth objectives.
• Design and execute marketing plans that support key client segments and distribution priorities.
• Support ongoing development of client segmentation and audience targeting using insights and analytics.
• Lead or support the activation of integrated marketing programs to drive awareness, engagement, and conversion.
• Collaborate with sales teams and internal partners to support marketing initiatives.
• Coordinate across Digital, Events, Content, Creative, Analytics, and other teams to deliver cohesive experiences.
• Manage campaign and program performance using data to identify optimization opportunities.
• Maintain a test-and-learn mindset to refine campaigns based on data and feedback.
• Champion adoption of innovative tools and ways of working that boost effectiveness and scalability.
• Manage a dynamic portfolio of initiatives in response to business needs and market opportunities.
• Ensure timely access to marketing resources for sales teams.
• Ensure activities comply with regulatory requirements in partnership with Compliance.

Skills

Data-driven marketing

Digital marketing

Campaign management

Project management

Performance measurement

Agile marketing

Education

Bachelor's degree

Tools

Smartsheet

Seismic

Job description

PIMCO Ltd. - Pacific Investment Management Company seeks a Channel Marketing Manager to join the U.S. Global Wealth Management Marketing team.

The role focuses on data-driven, multi-year strategies across growth segments, engaging U.S. financial advisors, and delivering integrated programs to drive distribution and client engagement. You will work with Channel Marketing, Digital, Events, Content, Creative and Analytics to create consistent cross-channel experiences, aligning with growth