Channel Growth & Strategy Manager

Mars (New); Chicago (IL); Hybrid; USD 108,000 - 149,000; Full time

Benefits offered by this job

Mars University learning

Medical and dental benefits

401k plan

Bonus potential

Paid time off

Job summary

Mars Snacking is seeking a Channel Effectiveness Manager to connect our Brand Marketing and Sales teams, champion the Voice of the Customer, and drive growth with top retail accounts.

You will co‑lead joint business planning, translate shopper insights into strategic actions, and influence partners to accelerate market share. Expect travel ~10–15% and growth opportunities through Mars University and a competitive compensation package.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Supply Chain, Finance, or related field.
• 4–6+ years of progressive commercial experience in Sales Planning, Customer/Channel Development, Category Management, or KAM in CPG/FMCG.
• Proven track record executing channel strategies and joint customer business plans.

Responsibilities

• Execute channel strategies and commercial playbooks with Sales Directors and Customer Development Managers.
• Lead annual channel planning sessions and contribute to national playbooks.
• Forecast reviews, identify and close gaps between demand and supply.
• Tailor selling stories and promotions to customer/channel needs; optimize product allocations.
• Collaborate across Brand, Customer Marketing, and Supply Planning to enable market execution.

Skills

Channel strategy

Joint business planning

Forecasting

Cross-functional collaboration

Demand planning

Sales planning

Education

Bachelor's degree

MBA (preferred)

Tools

SAP

Blue Yonder/JDA

Anaplan

Nielsen/IRI

Power BI

Job description

Mars Snacking is seeking a Channel Effectiveness Manager to connect our Brand Marketing and Sales teams, champion the Voice of the Customer, and drive growth with top retail accounts.

You will co‑lead joint business planning, translate shopper insights into strategic actions, and influence partners to accelerate market share. Expect travel ~10–15% and growth opportunities through Mars University and a competitive compensation package.