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A Note from Our Global CEO
We’re at a unique inflection point at Bynry. Our AI-first SaaS platform,
A Note from Our Global CEO
We’re at a unique inflection point at Bynry. Our AI-first SaaS platform, SMART360, is already transforming operations for small and mid-sized utilities — an underserved $20B+ market in North America alone.
However to fully capture this opportunity, we’re looking for a CEO, North America — someone who can roll up their sleeves and lead with founder-like grit, passion, and urgency. This is not a title for the resume. This is a hands-on, build-it-from-the-ground-up leadership role. We’re looking for a doer. A closer. A builder. A believer.
About Bynry
Bynry is reimagining how utilities operate. Our platform consolidates billing, customer service, field operations, meter data, and asset management into one cloud-native, AI-driven solution. Utilities using SMART360 have already seen cost savings of up to 50% in just 3 months. With customers in Pacific, South East Asia, and a growing U.S. pipeline, we’re now ready to scale — fast and smart.
The Opportunity
As CEO, North America, you’ll have full ownership of our U.S. and Canadian growth. You’ll build the market, lead sales, drive partnerships, secure capital, and hire the team. You’ll work closely with me (Global CEO) to shape company-wide strategy and execution — but you’ll have the autonomy and authority to make it happen here on the ground.
This role is perfect for someone who’s scaled companies, led high-stakes growth, and is ready to bring that energy to a category-defining product.
What You’ll Be Doing
This is a hands-on, sleeves-rolled, hustle-heavy role:
- Own U.S. GTM strategy and execution across sales, channels, and partnerships
- Personally chase leads, pitch to utility boards, and close six- and seven-figure SaaS deals
- Raise growth capital with support from the global CEO and advisors
- Build and lead a lean, high-performance team across BD, sales, and delivery
- Navigate regulatory and RFP-driven procurement landscapes
- Represent Bynry at industry events, with investors, and in public-private forums
- Be the face of Bynry in North America, earning trust with utilities and partners alike
- Help shape the product roadmap through deep engagement with utility stakeholders
What We’re Looking For
- 15-20+ years in enterprise SaaS, utilities, govtech, or public infrastructure
- Proven success in leading and scaling regional or startup businesses
- A strong personal network in the utility or public sector ecosystem
- Deep understanding of the complexities of the utility market — from RFPs to regulations
- Experience raising capital, working with early-stage investors or public funding
- Grit, urgency, and humility — you don’t wait for resources, you create momentum
- Comfortable being “player-coach” in early stages: selling, hiring, fixing, presenting
- Mission-aligned and impact-driven — you care about public infrastructure and communities
Compensation Structure
We’re offering a
founder-style compensation package that rewards ownership, performance, and long-term value creation.
- Equity: Significant stake with long-term upside
- Base Cash: Modest support to cover essentials in Year 1 (negotiable)
- Milestone Bonuses: Revenue, fundraising, and hiring milestones unlock structured payouts
- Future Salary: Full cash comp kicks in once growth funding is raised or revenue thresholds are met
This is designed to attract a true builder who wants equity-aligned rewards — not a cushy corporate paycheck.
Why This Role is Unique
- Lead a U.S. business as your own — backed by a proven product and early success
- Get in early with equity and influence that reflect your contribution
- Help define and dominate a vertical SaaS category for utilities
- Work directly with a founder who moves fast, takes risks, and values ownership
- Shape the impact of AI and digital infrastructure on real-world problems
Let’s Build Something That Matters
We believe the future of infrastructure lies in intelligent operations — and that the time to modernize utilities is now. If you’re ready to lead with purpose, win with hustle, and build with ownership, we want to meet you.
Skills: utilities,infrastructure,sales,capital raising,sales strategy,public infrastructure,public-private relations,saas,ceo leadership,enterprise saas,regulatory navigation,govtech,team building,ownership
Seniority level
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