Catering Sales Manager

panerabread; St. Louis (MO); On-site; USD 49,000 - 58,000; Full time

Job summary

Panera Bread in Saint Louis, MO is seeking a Catering Sales Manager to drive growth for our catering program from the Saint Louis Support Center. You will oversee a regional book of business, pursue new clients, and hit KPIs through outbound calls and strategic account management, coordinating with local catering teams.

The role emphasizes territory knowledge, presenting proposals, and growing revenue with target accounts, while supporting exceptional customer experiences.

Responsibilities

• Aim to meet KPIs: dial volume, conversations, and regional revenue growth.
• Prospect using account-based selling to grow Target Accounts.
• High outbound calling to leads and clients to drive revenue.
• Know the geographic territory, top employers and economic drivers.
• Develop Territory Account Plans to drive incremental sales.
• Qualify clients to forecast large transactions in CRM.
• Create proposals and support online and offline ordering.
• Drive online ordering and loyalty program sign-ups.
• Build relationships with local catering teams and partners.
• Collaborate with regional sales team and time management in Outlook/Salesforce.

Job description

Catering Sales Manager

Essential Functions of the Job and Key Responsibilities:

• Achieve required KPIs: High number of dials and conversations per day, growth in Target Accounts, acquisition of new clients and organizations, and dollar value of regional book of business
• Prospecting and use of account-based selling techniques and strategies to grow sales within given Target Account
• High volume of outbound calling to leads, new, active and at risk clients to build relationships and generate incremental and ongoing revenue
• Demonstrate knowledge of geographic territory, including top employers, key economic drivers, etc.
• Develop, maintain and execute Territory Account Plans to drive incremental sales growth
• Qualify clients and their respective organizations, in order to understand client buying patterns, future needs, and forecast large transactions in our CRM
• Achieve assigned period, quarterly and annual target revenue goals through selling activities
• Create proposals, assist with online and offline ordering, and support client purchases
• Actively drive online ordering and loyalty program sign-ups
• Build and maintain positive client relationships, uncovering referral and growth opportunities
• Mastery and knowledge of Panera's catering offer
• Support clients and operating partners around providing the highest level of customer experience
• Build relationships with local catering teams and partner to successfully execute catering orders
• Work in a virtual team environment and function as an extension of regional sales team, to include, regional sales efforts with other sales roles to prospect and reactivate clients, growing share of wallet at Target Accounts, and in the regional geography
• Demonstrates excellence in time management through use of Outlook Calendar and SalesForce.com, as well as, other online resources to maximize organization, strategic planning and follow-up

Competitive Pay $48,563 to $58,275 annually plus commission. The actual pay offered will be determined by multiple factors, including but not limited to the candidate's relevant experience, job-related knowledge, skills, and geographical location. Individual compensation decisions are dependent upon the facts and circumstances of each position and candidate.

Saint Louis Support Center