Category Growth Director, Health & Wellness

Hims & Hers Health, Inc.; United States; Remote; USD 190,000 - 260,000; Full time

Job summary

Hims & Hers Health, Inc. is seeking a Director of Category Management to own the levers that decide a category's success across acquisition, retention, and new-treatment launches.

You will lead end-to-end strategy with growth and ops partners while planning for a future GM role running your own category. The role spans clinical, pharmacy, regulatory, product, growth, analytics, and operations, requiring rigor on numbers and speed to ship, learn, and iterate to drive long‑term platform value and

Qualifications

• 7+ years in category management, strategy & operations, general management, or a related role with real business accountability.
• Proven track record owning high-stakes initiatives or a P&L and driving them to measurable revenue, margin, or retention outcomes.
• Demonstrated success launching and scaling new products or programs, 0-to-1 and at scale.
• Experience managing a portfolio and roadmap — prioritizing across competing bets and sequencing investment.
• Sharp analytical and financial fluency; you build and defend models and make decisions with data.
• Cross-functional leadership that aligns clinical, product, growth, and operations behind one plan.

Responsibilities

• Own end-to-end category initiatives from strategy through execution and results.
• Shape pricing, bundling, and merchandising strategies that protect margin and LTV.
• Lead cross-functional execution; align clinical, regulatory, product, growth, analytics, pharmacy, and operations behind a single plan.

Job description

Hims & Hers Health, Inc. is seeking a Director of Category Management to own the levers that decide a category's success across acquisition, retention, and new-treatment launches.

You will lead end-to-end strategy with growth and ops partners while planning for a future GM role running your own category. The role spans clinical, pharmacy, regulatory, product, growth, analytics, and operations, requiring rigor on numbers and speed to ship, learn, and iterate to drive long‑term platform value and