Casino Marketing Director: Growth & Loyalty Leader
Fortune-Bay-Resort-Casino
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Job summary
Fortune Bay Resort Casino in Tower, Minnesota, seeks an experienced Director of Marketing to lead marketing, player development, entertainment promotion, branding, database marketing, digital engagement, and public relations. Reporting to the General Manager, this leadership role drives gaming and non-gaming revenue, grows market share, and strengthens guest loyalty for the Bois Forte Band of Chippewa.
The Director oversees marketing for the casino, hotel, marina, RV park, golf course, dining
Qualifications
- Bachelor's degree required; 7+ years of progressive marketing leadership may substitute.
- Strong knowledge of casino marketing analytics and player reinvestment strategies.
- Experience with CRM platforms, loyalty programs, and digital marketing.
- Excellent leadership, communication, and budget management skills.
Responsibilities
- Lead strategic marketing plans to drive gaming and non-gaming revenue.
- Oversee promotions, events, host programs and rewards clubs.
- Develop and manage CRM, loyalty programs, and guest engagement.
- Guide digital marketing, branding, and social media strategies.
- Lead budget development and ROI measurement.
Skills
Education
Tools
Job description
Fortune Bay Resort Casino in Tower, Minnesota, seeks an experienced Director of Marketing to lead marketing, player development, entertainment promotion, branding, database marketing, digital engagement, and public relations. Reporting to the General Manager, this leadership role drives gaming and non-gaming revenue, grows market share, and strengthens guest loyalty for the Bois Forte Band of Chippewa.
The Director oversees marketing for the casino, hotel, marina, RV park, golf course, dining
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