Senior Associate, Acquisition Marketing Strategy

J.P. Morgan

New York (NY)

On-site

USD 120,000 - 160,000

Full time

4 days ago
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Benefits offered by this job

Health benefits
Retirement plan
Tuition reimbursement

Job summary

Chase is seeking a Marketing Strategy Senior Associate to drive Consumer Bank Deepening initiatives in New York. You will translate growth priorities into strategic programs, analyze segments and performance, and collaborate with the Lead and Channels VP to ensure analytic grounding, operational coordination, and executive communication.

You will own roadmaps, conduct deep dives across channels, and present actionable recommendations to influence product strategies and campaigns.

Qualifications

  • 5+ years' experience in marketing strategy, growth strategy, customer acquisition, lifecycle marketing, financial services, analytics, consulting, or a related discipline.
  • Strong analytical and financial acumen, with the ability to interpret performance data, identify drivers, pressure-test assumptions, and develop recommendations.
  • Experience managing cross-functional projects with multiple stakeholders, dependencies, and decision points.
  • Ability to independently organize ambiguous problems, gather inputs, structure options, and move work toward a decision.
  • Demonstrated attention to detail, including disciplined validation of data, assumptions, financials, and presentation materials.
  • Strong proficiency in Microsoft PowerPoint and Excel.

Responsibilities

  • Support the Consumer Bank Deepening leads in translating enterprise growth priorities into actionable program strategies and roadmaps
  • Conduct analyses to evaluate customer segments, product opportunities, offer structures, channel performance, and relationship-deepening opportunities
  • Turn customer research, behavioral insights, competitive intelligence, and performance data into clear strategic recommendations
  • Establish clear objectives, milestones, dependencies, owners, and decision points for assigned initiatives
  • Drive defined workstreams from initial problem framing through recommendation, approval, launch, and performance review
  • Facilitate working sessions and partner discussions, documenting decisions and holding workstream owners accountable for follow-through
  • Build trusted partnerships across teams while constructively challenging assumptions and maintaining focus on business and customer outcomes
  • Partner with the Channels VP to analyze performance across email, Chase.com and mobile, branch and banker, direct mail, and emerging channels
  • Support channel deep dives that identify funnel friction, performance drivers, customer-experience gaps, and optimization opportunities
  • Own recurring performance reporting across the Consumer Bank Deepening program, including account production, response, and conversion
  • Develop clear performance narratives that move beyond reporting results to explain what happened, why it happened, and what action the team should take

Skills

Marketing strategy
Growth strategy
Customer acquisition
Lifecycle marketing
Analytics
Cross-functional leadership

Education

Bachelor’s degree in Marketing, Business, Finance, Economics, Analytics, or a related field

Tools

Microsoft Excel
Microsoft PowerPoint

Job description

Chase is seeking a Marketing Strategy Senior Associate to drive Consumer Bank Deepening initiatives in New York. You will translate growth priorities into strategic programs, analyze segments and performance, and collaborate with the Lead and Channels VP to ensure analytic grounding, operational coordination, and executive communication.

You will own roadmaps, conduct deep dives across channels, and present actionable recommendations to influence product strategies and campaigns.

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