Campus Ambassador & Creative Communities Lead

Fuku by Momofuku; New York (NY); Hybrid; USD 150,000 - 300,000; Full time

Job summary

Fuku by Momofuku in New York City seeks a highly social Campus Community Lead to build a campus network for a new consumer product. You will engage art schools, design institutions, and emerging creators, launching ambassadors and scalable activation programs to drive product discovery and authentic community participation.

The role combines campus strategy, brand activation, and cross-functional collaboration, with a hybrid work setup and exposure to a major international platform.

Qualifications

• Proven experience in campus community building, university partnerships, student ambassador programmes, community growth, or experiential marketing.
• Demonstrated ability to build a campus programme, community initiative, or ambassador network from 0 to 1.
• Existing network or strong familiarity with universities, art schools, design institutions, and creative communities.
• Experience working with university stakeholders, student organizations, campus administrators, or institutional partners.
• Strong understanding of engaging Gen Z audiences, students, emerging artists, and young creatives.
• Excellent interpersonal skills, with a natural ability to build relationships and connect with diverse groups.
• Experience planning and executing community events, activations, or campus engagement initiatives.
• Strong organizational and project management capabilities to manage multiple partners.

Responsibilities

• Develop and execute a 0-to-1 campus community strategy targeting art schools, design institutions, and emerging creative communities.
• Identify and prioritize universities, art colleges, creative programs, and student networks.
• Build relationships with university stakeholders, including student organizations, career services, and academic departments.
• Establish a scalable framework for campus engagement, activation, and long-term relationship development.
• Translate early community insights into actionable recommendations for product, brand, and growth teams.
• Design, launch, and manage a campus ambassador programme from the ground up.
• Identify, recruit, and engage student ambassadors and campus connectors.
• Develop ambassador onboarding, engagement programs, incentives, and performance frameworks.
• Empower ambassadors to build authentic communities and encourage product adoption.
• Track ambassador effectiveness, campus engagement, and community growth.
• Build relationships with emerging artists, designers, creators, and young talent.
• Develop activations, workshops, events, and experiences that drive participation and product discovery.
• Identify opportunities for partnerships with art institutions and student collectives.
• Collaborate with agencies and partners as needed.
• Create programs that encourage authentic participation and user-generated content.
• Support early-stage product launch through campus and creative-community initiatives.
• Partner with Brand, Marketing, Product, and Growth to translate feedback into opportunities.
• Experiment with approaches, evaluate results, and refine strategies.
• Establish success metrics across campus penetration, ambassador activity, engagement, and activation.
• Take ownership of initiatives from concept to execution and iteration.

Skills

Campus community building

University partnerships

Student ambassador programs

Community growth

Job description

Fuku by Momofuku in New York City seeks a highly social Campus Community Lead to build a campus network for a new consumer product. You will engage art schools, design institutions, and emerging creators, launching ambassadors and scalable activation programs to drive product discovery and authentic community participation.

The role combines campus strategy, brand activation, and cross-functional collaboration, with a hybrid work setup and exposure to a major international platform.