Campaign Operations Lead - Remote Marketing Automation Pro

Motive; United States; Remote; USD 89,000 - 111,000; Full time

Benefits offered by this job

Health benefits

Dental benefits

Vision benefits

Life insurance

401(k) contributions

Paid time off

Sick time off

Disability insurance

Short-term disability

Long-term disability

Job summary

Motive is seeking a Campaign Operations Manager (IC) to own end-to-end digital campaigns and optimize performance. You’ll collaborate with sales, systems, and product marketing to deliver integrated campaigns, ABM, lifecycle marketing, and partner programs.

You’ll manage the marketing automation stack, track KPIs, and drive improvements while coordinating with channel managers. This is a remote USA role with competitive compensation and benefits.

Qualifications

• 5+ years of experience executing campaigns within a marketing operations function.
• Deep hands-on expertise with Marketo, Salesforce, and marketing database management.
• Experience with Pendo, Zuddl, 6Sense, and AI automation tools is a plus.
• Superior communication skills; highly organized and self-motivated.
• Excellent attention to detail and process-oriented mindset.
• Strong independent project and stakeholder management skills.

Responsibilities

• End-to-end campaign development and execution, including email builds and segmentation.
• Administer marketing automation stack and integrate additional systems.
• Track KPIs and propose optimization with channel managers.
• Lead lead lifecycle processes: nurturing, data cleansing, workflow automation.
• Manage multiple campaigns with high detail and quality.
• Create process docs, templates, and share best practices.

Skills

Campaign management

Communication

Project management

Organizational skills

Stakeholder management

Detail oriented

Tools

Marketo

Salesforce

Marketing DBMS

Job description

Motive is seeking a Campaign Operations Manager (IC) to own end-to-end digital campaigns and optimize performance. You’ll collaborate with sales, systems, and product marketing to deliver integrated campaigns, ABM, lifecycle marketing, and partner programs.

You’ll manage the marketing automation stack, track KPIs, and drive improvements while coordinating with channel managers. This is a remote USA role with competitive compensation and benefits.