Campaign Operations Manager (Individual Contributor)

Doist; United States; Remote; USD 89,000 - 111,000; Full time

Benefits offered by this job

Health benefits

401k plan

Paid time off

Remote-friendly

Job summary

Motive is seeking a Campaign Operations Manager to drive go-to-market campaigns and optimize marketing programs. You will partner with sales, systems, and product marketing to deliver integrated campaigns, ABM, lifecycle marketing, and partner channel initiatives.

You will own end-to-end campaign delivery, manage the marketing automation stack, track KPIs, and surface opportunities for optimization. This is a remote USA-based role that requires strong cross-functional collaboration and process

Qualifications

• 5+ years of experience executing campaigns within a marketing operations function.
• Hands-on Marketo, Salesforce, and marketing data management experience.
• Experience with Pendo, Zuddl, 6Sense or AI automation tools is a plus.

Responsibilities

• Own end-to-end campaign development and execution, including builds, segmentation, testing, and optimization.
• Administer marketing automation stack and assist with integrations.
• Track KPIs and recommend ongoing optimization.
• Support lead lifecycle, nurturing, data cleansing, and workflow automation.
• Manage multiple campaigns with attention to detail.
• Contribute to templates, process docs, and share best practices.

Skills

Campaign management

Marketing operations

Communication

Project coordination

Data-driven optimization

Tools

Marketo

Salesforce

Pendo

Zuddl

6Sense

AI automation tools

Job description

Description: Who we are:

Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.

Motive serves nearly 100,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.

Visit gomotive.com to learn more.

About the Role:

The Marketing Operations team is the strategic backbone of our marketing efforts, building the scalable systems and processes that fuel our global growth, managing the marketing technology stack, and enabling seamless campaign execution. We collaborate across the company with sales, systems, and product marketing to drive efficiency and impact.

As Campaign Operations Manager (individual contributor), you will be responsible for the development and delivery of digital marketing campaigns to support go-to-market objectives, including integrated marketing, ABM, lifecycle marketing, and partner channels. You’ll partner closely with cross-functional stakeholders on end-to-end campaign delivery, defining execution strategy, technical requirements, and delivery timelines for numerous initiatives per quarter, and continually surface campaign performance and opportunities for optimization.

What You'll Do:

• Responsible for end-to-end campaign development and execution, including campaign and email builds, audience segmentation, testing and deployment, and continuous evaluation for process improvements.
• Administer the day-to-day needs of the marketing automation stack and assist with the integration of additional systems.
• Work with channel managers and marketing ops team to track and deliver campaign KPIs and create recommendations for ongoing optimization.
• Support essential marketing operations processes and initiatives around the lead lifecycle, lead nurturing, data cleansing, and workflow automation.
• Manage multiple campaigns and requests while maintaining high attention to detail and quality of deliverables.
• Contribute to process documentation, templates and enablement; share campaign best practices with teammates and stakeholders.

What We're Looking For:

• 5+ years of experience executing campaigns within a marketing operations function.
• Deep hands-on expertise with Marketo, Salesforce and marketing database management.
• Past experience with the following tools is a plus: Pendo, Zuddl, 6Sense, AI automation tools.
• Superior communication skills; highly organized and self-motivated.
• Excellent attention to detail and process-oriented mindset.
• Strong independent project and stakeholder management skills and demonstrated proficiency at handling multiple tasks and projects.

This is a remote USA and individual contributor role

Pay Transparency

Your compensation may be based on several factors, including education, work experience, and certifications. For certain roles, total compensation may include restricted stock units. Motive offers benefits including health, pharmacy, optical and dental care benefits, paid time off, sick time off, short term and long term disability coverage, life insurance as well as 401k contribution (all benefits are subject to eligibility requirements). Learn more about our benefits by visiting Motive Perks & Benefits.

The compensation range for this position will depend on where you reside. For this role, the compensation range is:

United States

$89,000—$111,000 USD

Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives.

Please review our Candidate Privacy Notice here.

UK Candidate Privacy Notice here.

The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations. It is Motive's policy to require that employees be authorized to receive access to Motive products and technology.

All job postings are for existing vacancies. Please note; some interviews or new-hire training sessions may be held in person at one of our global offices.