Campaign & Analytics Manager

Impact Scale INC.; Vancouver (WA); Hybrid; USD 90,000 - 120,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

Company-paid life insurance

401(k) retirement plan

Job summary

Impact Scale is a fast-growing fintech and performance marketing company redefining how lead generation and data monetization operate. We’re hiring a Campaign & Analytics Manager to join our core campaign team and help us optimize and scale high-volume SMS and email initiatives.

This role focuses on launching, managing, and improving outbound campaigns with a performance-driven mindset. You’ll work closely with the campaign team to drive margin, efficiency, and scalable results through execution

Qualifications

• 2-5 years of experience in performance marketing, outbound campaigns, or direct response ops.
• Hands-on with SMS/email campaigns.
• Data-focused mindset with strong proficiency in spreadsheets and campaign analytics.
• Deep understanding of outbound KPIs: EPC, ROI, CTR, deliverability.
• Driven, organized, and comfortable working in a fast-paced environment.
• Local to Vancouver, WA and available for in-office collaboration 3 days per week.

Responsibilities

• Manage daily SMS and email campaigns, including launch, monitoring, and performance tuning.
• Analyze campaign data to improve ROI, conversion rates, and engagement metrics.
• Execute A/B and multivariate tests on list segments, timing, and content blocks.
• Optimize lead lists based on past engagement and conversion data.
• Monitor deliverability, CTRs, and inboxing across providers.
• Maintain campaign reporting, performance dashboards, and testing logs.
• Collaborate with other campaign managers to share insights and scale winning strategies.
• Operate in a high-volume, performance-based environment where margin matters.

Job description

Impact Scale is a fast-growing fintech and performance marketing company redefining how lead generation and data monetization operate. We scale outbound campaigns through proprietary tech, automation, and a high-performance mindset. We're hiring a Campaign & Analytics Manager to join our core campaign team and help us optimize and scale high-volume SMS and email initiatives.

About the Role

This is a performance-driven operations role focused on launching, managing, and improving outbound campaigns. You'll work closely with our existing team of campaign managers to drive margin, improve efficiency, and scale what works. Creative copywriting is not the focus-this role is all about execution, optimization, and results.

Key Responsibilities

• Manage daily SMS and email campaigns, including launch, monitoring, and performance tuning
• Analyze campaign data to improve ROI, conversion rates, and engagement metrics
• Execute A/B and multivariate tests on list segments, timing, and content blocks
• Optimize lead lists based on past engagement and conversion data
• Monitor deliverability, CTRs, and inboxing across providers
• Maintain campaign reporting, performance dashboards, and testing logs
• Collaborate with other campaign managers to share insights and scale winning strategies
• Operate in a high-volume, performance-based environment where margin matters

What We’re Looking For

• 2-5 years of experience in performance marketing, outbound campaigns, or direct response ops
• Hands-on with SMS/email campaigns
• Data-focused mindset with strong proficiency in spreadsheets and campaign analytics
• Deep understanding of outbound KPIs: EPC, ROI, CTR, deliverability, etc.
• Driven, organized, and comfortable working in a fast-paced environment
• Local to Vancouver, WA and available for in-office collaboration 3 days per week

Nice to Haves

• Experience in lead gen, affiliate, or high-volume campaign environments
• Familiarity with compliance and deliverability best practices
• Exposure to campaign scripting tools, automation platforms, or data workflows

Benefits & Perks

Comprehensive benefits package

• Health, dental, and vision insurance
• Company-paid life insurance
• 401(k) retirement plan

Career Development

• Competitive compensation with performance-based incentives
• Opportunities for career growth and advancement
• Professional development and continuing education opportunities

Office & Location

• Conveniently located in Downtown Vancouver
• Modern, comfortable office environment
• Complimentary on-site parking
• Daily catered lunches and a fully stocked kitchen with complimentary coffee, snacks, and refreshments