Business Development Senior Associate

Prophet; Richmond, New York (VA, NY); Hybrid; USD 60,000 - 90,000; Full time

Job summary

Prophet is seeking a Business Development Senior Associate to join the Corporate Business Development team. The role focuses on demand generation, buyer-intent activation, and building a high-quality pipeline with senior-level prospects.

You will collaborate with Marketing, Commercial, and Consulting teams, helping consultants originate new relationships and accelerate growth, with in-office collaboration 3 days per week in New York or Richmond.

Qualifications

• 3+ years of experience in a professional services, consulting, marketing, or business development environment.
• Strong analytical skills and ability to interpret data from marketing automation, CRM, and intent-signal platforms.
• Demonstrated success in outbound prospecting, account research, or sales enablement activities.
• Excellent writing, communication, and interpersonal skills with the ability to engage senior stakeholders with confidence.

Responsibilities

• Demand Generation & Buyer Intent Activation: interpret signals from enterprise accounts and translate into outreach recommendations.
• Consultant Network Engagement & Outreach Enablement: coach consultants, enable playbooks, and maintain prioritized prospect lists.
• Maintain pipeline quality and perform weekly pipeline reviews with staffing teams.
• Deliver pipeline insights and reporting to support forecasting and leadership visibility.

Skills

Buyer intent analysis

Outbound prospecting

CRM management

Stakeholder engagement

Tools

Eloqua

ZoomInfo

Dynamics 365

Teams

Job description

New York, New York, United States, Richmond, Virginia, United States

About the Role

We areseekinga motivated,strategicand analyticallyminded Business Development Senior Associate to join our Corporate Business Development team. This junior-level role is ideal for someone with foundational experience in a professional services or marketing organization who is eager to sharpen their demand-generation, prospecting, and pipeline-management capabilities.

In this role, you willwork closely with North Americaregional leadership tohelp accelerate growth by translating buyer intent insights into action, enabling consultants to originate new relationships, andmaintaininga high-quality pipeline of opportunities withsenior-levelprospects. You will collaborate closely with Marketing, Commercial, and Consulting teams to drive a coordinated, modern, and insight-led approach to business development.

Your Day to Day

Demand Generation & Buyer Intent Activation (40%)

• Monitor, interpret, and action buyer-intent signals from prospective and current enterprise accounts using platforms such as Eloqua, ZoomInfo, Dynamics 365, and Teams .
• Identifymeaningful engagement triggers (content interactions, account surges, persona-level engagement, competitive signals) and convert them into outreach recommendations or follow-up actions.
• Partner with consultants, commercial leads, and marketing teams to ensuretimely, relevant, and personalized engagement with CMOs, CEOs, and other growth-oriented executives.
• Support the creation of high-quality outbound messaging, executive briefings, and account insights that improve conversion to meetings and early-stage opportunities.
• Track performance of intent-driven outreach and refine best practices that improveresultsover time.

Consultant Network Engagement & Outreach Enablement (30%)

• Lead and support a group of senior consultants whooriginatenew meetings and early-stage consulting engagements through their professional networks.
• Provide ongoing enablement: curated content,timelyinsights, message frameworks, outreach cadences, and account-specific guidance.
• Support list building, refinement, and maintenance to ensure consultants have well-prioritized and actionable prospect lists.
• Upskill team members on CRM-enabled outreach, including Dynamics 365 hygiene, sequence management, and reporting.
• Deliver 1:1 coaching and support to help consultants improve outreach quality, efficiency, and consistency.
• Coordinate quarterly, in-person Outreach Acceleration Days , including agenda planning, materials, engagement support, and follow-through.
• Foster a culture of shared celebration, continuous learning, and measurable progress across the consultant network.
• Monitor, manage, andmaintainpipeline accuracy, ensuringhigh standardsfor data quality, completeness, and prioritization.
• Facilitate and lead the weekly pipeline review meeting in partnership with the resourcing/staffing team.
• Follow up with opportunity owners to gather more detail on open pursuits, clarify next steps, and encourage consistent pipeline hygiene.
• Assign priority levels to new and active pursuits based on strategic fit, buyer urgency, and likelihood of conversion.
• Match high-priority opportunities withappropriate pursuitcoachesand encourage knowledge and best practice sharing across the pursuit coaching community
• Identifypursuits that should be escalated for discussion during the weekly Priority Pursuit Review and ensure all related materials are prepared.
• Deliver pipeline insights and reporting that support forecasting, resourcing decisions, and leadership visibility.

What You Bring

• 3+ years of experience in a professional services, consulting, marketing, or business development environment.
• Strong analytical skills and ability to interpret data from marketing automation, CRM, and intent-signal platforms.
• Demonstrated success inworking directly with senior leaders onoutbound prospecting, account research, or sales enablement activities.
• Excellent writing, communication, and interpersonal skills with the ability to engage senior stakeholders with confidence and professionalism.
• High levelof organization, attention to detail, and commitment tomaintainingaccuratesystems and processes.
• Comfortable working in a fast-paced, matrixed environment with competing priorities.
• Proficiency with or willingness to learn Eloqua, ZoomInfo, Dynamics 365, Tea
• Familiarity with consulting sales cycles, pipeline stages, and pursuit processes.
• Experiencesupporting orfacilitatingworkflow and playbook development.
• Experience supporting and facilitating organizational change efforts.

Location: New York, NY or Richmond, VA (3 full days/week in office)

Prophet is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. All employment, promotion, and evaluation decisions are based on qualifications, merit and business need.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in Prophet’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.