Growth-Focused Marketing Ops Associate

With Coverage, Inc.; New York, Northern (NY, KY); Hybrid; USD 100,000 - 120,000; Full time

Benefits offered by this job

Equity

Medical coverage

401(k)

Flexible time off

Office culture

Job summary

WithCoverage is building scalable growth systems to optimize marketing motions at scale. The Marketing Ops Associate will collaborate with Growth teams to measure experiments in HubSpot, triage and route opportunities, and design repeatable workflows that drive top-of-funnel performance across channels.

You will own SOPs, tooling, and event processes, identifying bottlenecks and implementing fixes. The role emphasizes ownership, data-driven decisions, and cross-functional collaboration to

Qualifications

• 2 to 4 years of experience in Marketing Operations, Growth Operations, Revenue Operations, or similar hands-on systems roles.
• 1 to 2 years of deep, hands-on HubSpot experience (Marketing Hub, Sales Hub, Operations Hub).
• Systems thinker who cares about how things work and how to improve them.
• Highly organized and detail-oriented with multiple workstreams.

Responsibilities

• Measure experiments in HubSpot and other channels to improve funnel efficiency.
• Triaging, qualifying, and routing inbound and outbound opportunities across channels.
• Design and document SOPs, workflows, and tooling for faster, more consistent teams.
• Identify bottlenecks in qualification, monitoring, and event follow-up; implement fixes.
• Prioritize high-value prospects for connectors, conferences, and other pipeline-generation efforts.
• Support pipeline creation across key channels and events with scalable systems.
• Own event and operating infrastructure; ensure end-to-end execution and follow-up.

Skills

Marketing operations

Growth operations

HubSpot

Analytical thinking

Project management

Tools

HubSpot

Job description

WithCoverage is building scalable growth systems to optimize marketing motions at scale. The Marketing Ops Associate will collaborate with Growth teams to measure experiments in HubSpot, triage and route opportunities, and design repeatable workflows that drive top-of-funnel performance across channels.

You will own SOPs, tooling, and event processes, identifying bottlenecks and implementing fixes. The role emphasizes ownership, data-driven decisions, and cross-functional collaboration to