Business Development Representative

Lifepoint Health; Ohio; On-site; USD 55,000 - 75,000; Full time

Job summary

Lifepoint Health is a leader in community-based care with a nationwide network spanning 29 states and 63 hospital campuses, plus rehabilitation and behavioral health facilities.

The role of the Business Development Representative is to implement the hospital's BD plan, establish and maintain referral sources, plan community events, and serve as a liaison to ensure high-quality service and a positive hospital image.

Qualifications

• Bachelor's degree preferred; combination of education and experience may be acceptable.
• Previous business development experience in psychiatric healthcare is preferred.
• Valid driver's license with favorable MVR; proof of automobile insurance required.

Responsibilities

• Provides effective account management of assigned accounts.
• Identifies and pursues new potential referral sources.
• Coordinates admissions with intake, referral office, MD and case management.
• Attends BD team and sub-committee meetings.
• Develops monthly/quarterly BD plans for accounts.
• Participates in community meetings and programs.
• Supports marketing events and manages BD budget.
• Keeps referral sources informed of program changes.
• Markets the hospital to build community awareness and a positive image.
• Displays fiscal responsibility.

Skills

Account management

Relationship building

Marketing events

Education

Bachelor's degree in marketing, business administration or related field

Job description

The Business Development Representative is responsible, in conjunction with the BD Director, for implementing the hospital's business development plan/strategy. Identifies, establishes and maintains relationships with hospital referral sources. Plans and/or attends community events to increase community awareness and to present a positive for the hospital. Serves as a liaison between the hospital, referral sources and the community, consistently providing an high level of customer service.

Qualifications

• Education: Bachelor's degree in marketing, business administration or related field preferred, combination of education and professional experience may be acceptable
• Experience: Previous experience in business development at psychiatric healthcare facility preferred
• License: Valid driver's license and a favorable Motor Vehicle Report (MVR), along with proof of insurance when using own auto.
• Additional Requirements: Must show proof of automobile insurance.

JOB RESPONSIBILITIES

• Provides effective account management of assigned accounts.
• Actively seeks to identify new potential referral sources.
• Assists in ensuring all admissions are well-coordinated with the hospital's intake and referral office, business office, MD and case management.
• Attends and contributes to BD team meetings and appropriate sub-committee meetings.
• Develops monthly/quarterly business development plans for assigned accounts as required.
• Routinely participates in relevant community organized meetings and programs.
• Participates in the development and execution of marketing special events as assigned by the Director of BD.
• Assists the Director of BD in maintaining the marketing budget and recommends cost saving measures.
• Keeps referral sources informed of program changes within the hospital.
• Consistently markets the hospital to build community awareness and ensure a positive image of the hospital.
• Displays fiscal responsibility.

Lifepoint Health is a leader in community-based care and driven by a mission of Making Communities Healthier. Our diversified healthcare delivery network spans 29 states and includes 63 community hospital campuses, 32 rehabilitation and behavioral health hospitals, and more than 170 additional sites of care across the healthcare continuum, such as acute rehabilitation units, outpatient centers and post-acute care facilities. We believe that success is achieved through talented people. We want to create places where employees want to work, with opportunities to pursue meaningful and satisfying careers that truly make a difference in communities across the country.