Business Development Representative

Velotic Software; Boston (MA); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

401(k) with employer match

HSA with company contribution

Life and AD&D (2x salary)

Job summary

Velotic Software in Boston is seeking a Business Development Representative (BDR) to drive outbound pipeline creation and revenue growth across the Velotic Proficy Portfolio. You will lead discovery calls, qualify opportunities, and collaborate with Account Executives to advance mid‑market deals.

The role emphasizes structured prospecting, multi‑channel outreach, CRM hygiene, and delivering a professional customer buying experience.

Qualifications

• 2–5 years in business development or outbound sales.
• Proven ability to generate qualified pipeline and close mid‑market B2B deals.
• Strong discovery, qualification, and deal management skills.
• Experience in a team‑based sales model with clear revenue accountability.

Responsibilities

• Execute structured outbound prospecting across Velotic Proficy Portfolio.
• Engage prospects via email, phone, social, events, and campaigns.
• Follow up on leads and partner referrals to build pipeline.
• Identify opportunities aligned to ICPs and sales plays; qualify and advance deals.
• Maintain CRM hygiene and accurate forecasting throughout the lifecycle.

Skills

Outbound prospecting

CRM proficiency

Forecasting & pipeline

Discovery & qualification

Team collaboration

Education

Bachelor's degree or equivalent

Tools

Salesforce CRM

Job description

Velotic™ is a leading independent industrial software company providing data‑driven solutions that improve manufacturing efficiency, productivity, and operational insight. Serving customers across manufacturing, oil & gas, utilities, and infrastructure, the company generates more than $300 million in revenue. Velotic’s portfolio, anchored by Proficy, Kepware, and ThingWorx, supports the growing data and performance requirements of industrial operators globally, with an emphasis on AI‑enabled manufacturing and industrial software. We’re building our People Operations function from the ground up, and we’re looking for exceptional talent who want to shape the future of our culture, systems, and global operating model during one of the most exciting transformation moments in the industrial technology space.

About the Role

Under the leadership of the Velotic Proficy Business Development Manager, we are hiring a Business Development Representative (BDR) to drive outbound pipeline creation and revenue growth across the Velotic Proficy Portfolio. This role is critical to scaling Velotic’s growth by generating new logo opportunities and expanding existing customer relationships.

Responsibilities

• Execute structured outbound prospecting across Velotic Proficy Portfolio
• Engage prospects via email, phone, social, events, and targeted campaigns
• Follow up on marketing‑generated leads, partner referrals, and product usage signals
• Identify, qualify, and advance opportunities aligned to ICPs and sales plays
• Build and maintain a consistent, high‑quality outbound pipeline

Opportunity Ownership & Closing (Mid‑Tier Accounts)

• Lead discovery calls, articulate solution, determine compelling reason to act
• Determine and deliver a clear point of view on how Velotic can help a customer optimize their industrial operations
• Progress deals efficiently while adhering to commercial guidelines
• Maintain accurate forecasting, pipeline tracking, and CRM hygiene
• Deliver a professional and consistent customer buying experience
• Navigate complex organizations to find the right prospects and deliver compelling value proposition to solve their pain points

Cross‑Sell & “Better Together” Execution

• Identify opportunities to introduce different elements of Velotic portfolio based on customer needs
• Articulate integrated use cases across IIoT, analytics, and application workflows
• Execute cross‑sell motions independently and in partnership with Account Executives
• Document use cases, stakeholders, and buying criteria

Partnering with Account Executives

• Support Account Executives on strategic enterprise opportunities
• Deliver well‑qualified, sales‑ready opportunities with strong discovery
• Ensure seamless handoffs for larger or more complex deals
• Maintain alignment throughout the opportunity lifecycle
• Follow defined outbound cadences and qualification frameworks
• Maintain accurate CRM data including activities, pipeline, and forecasts
• Utilize sales engagement and enablement tools consistently
• Participate in onboarding, training, and coaching sessions
• Provide feedback on messaging, lead quality, and performance

Qualifications

Required Qualifications

• 2–5 years of business development, outbound sales, or account management experience
• Demonstrated success generating qualified pipeline and closing mid‑market B2B deals
• Strong discovery, qualification, and deal management capabilities
• Experience in a team‑based or overlay sales model with clear accountability for pipeline and revenue
• Proficiency with CRM platforms and sales engagement tools
• Ability to thrive in a metrics‑driven environment with consistent forecasting and pipeline management
• Bachelor's degree or equivalent professional experience

Preferred Qualifications

• Experience selling B2B software, SaaS, or industrial technology solutions
• Familiarity with manufacturing, industrial automation, or IIoT
• Experience with expansion or cross‑sell sales motions
• Salesforce or similar CRM experience

Pay range and compensation package

• Competitive compensation,
• 401(k) with employer match (50% up to 8%),
• HSA with company contribution,
• Life and AD&D (2x salary up to $1M)

Equal Opportunity Statement

Velotic is committed to diversity and inclusivity in the workplace.