Business Development Manager - Smart Home Security & Fire Safety

HR Business Solutions; United States; Presencial; USD 180.000 - 280.000; Jornada completa

Descripción de la vacante

HR Business Solutions is seeking five North America BD Managers to establish and grow a Chinese safety and smart home brand’s US offline presence from scratch. You will open and develop retail, home improvement, professional security, and e-commerce extension channels, build the US team, and bridge US and China operations.

Key responsibilities include strategy development, channel entry plans, supplier onboarding, contract negotiations, and coordinating annual marketing plans.

Formación

• Must have proven leadership and business development skills.
• Experience building US sales channels from 0 to 1.
• Strong channel strategy and negotiation abilities.
• Knowledge of retail/professional security channels is a plus.

Responsabilidades

• Build a US offline sales team from scratch and lead cross-border collaboration.
• Develop channel-specific entry strategies and joint business plans for GTM launches.
• Manage supplier onboarding, contract negotiations, and annual marketing coordination.
• Oversee channel KPI systems including distribution rate, sell-through, and inventory turnover.
• Coordinate offline channels (retail, home improvement, pro security) with e-commerce extensions.

Descripción del empleo

Job Description

About the Role

It is a Chinese safety and smart home security brand building a localized American business. We are hiring five North America BD Managers to build our offline presence from scratch. You will open and grow retail, home improvement, professional security, and e-commerce-extension channels, build the US team, and bridge US and China operations.

Industry

Consumer safety and smart home security (smoke alarms, carbon monoxide alarms, smart home security)

Key Responsibilities

Strategy and Business Insight

• Assess category trends using industry reports (NPD, Circana) and channel POS data.
• Develop channel-specific entry strategies with phased targets.
• Build counterstrategies informed by competitors' channel approaches (Kidde, First Alert, Honeywell).

Business Development and Execution

• Build new channels from 0 to 1, navigating retail procurement decision chains.
• Establish strategic relationships with channel VPs and category directors, and drive joint business plan (JBP) implementation.
• Lead the full go-to-market process for new product launches.
• Manage supplier onboarding, category entry applications, contract negotiations, and annual marketing plan (AMP) coordination.
• Manage retail procurement cycles, inventory models (e.g., Walmart VMI), shelf display optimization, and promotional and joint-marketing calendars.
• Manage building-materials channel requirements, including category entry standards, shelf specifications, POP materials, and installation service coordination.
• Work with professional security providers on equipment selection standards, technical integration, installer training, and after-sales service.

Organization Building and Management

• Build a US offline sales team from scratch.
• Lead collaboration between US and China teams across cultures.

Results and Digital

• Own a channel KPI system: distribution rate, sell-through, inventory turnover, channel ROI, and market share.
• Use data and AI tools for decisions, and integrate online and offline channels.

Channel Coverage

• Brick-and-mortar retail: Best Buy, Target, Walmart
• Home improvement and building materials: Home Depot, Lowe's, Menards
• Professional security: ADT, Vivint, and local security system integrators
• Offline extensions of e-commerce: Amazon Showroom, Wayfair

Qualifications

Required

• 3+ years at business unit head, regional GM, or marketing director level.
• A verified track record of building a US local sales team from 0 to 1.
• Annual sales of $100M+ in North America, with verifiable growth cases.
• Experience expanding from online to full-channel offline, or building US retail and professional channels from 0 to 1.
• Full-cycle experience driving successful US product launches.
• Proven experience taking a Chinese brand to a localized American brand.
• Deep knowledge of the security and smart home category, and of US standards and regulations (UL certification, NFPA standards) for smoke alarms, CO alarms, and smart home security systems.
• Ability to build long-term strategic partnerships with retail buyers.