Business Development Manager – Home Care & Home Health | Cedar Rapids, IA

BrightStar Care Iowa Cedar Rapids, Des Moines; Cedar Rapids (IA); On-site; USD 65,000 - 75,000; Full time

Benefits offered by this job

Health insurance coverage

Mileage reimbursement

Generous PTO

Sales training and coaching

Job summary

BrightStar Care of Cedar Rapids / Iowa City is seeking a driven Business Development Manager to expand our referral network across Eastern Iowa. This field-based role covers Cedar Rapids, Iowa City, and surrounding communities, with a base salary of $65,000–$75,000 plus commission and an excellent OTE potential.

You will build partnerships with hospitals, discharge planners, SNFs, and senior services, while hosting community events and presenting our private duty home care and skilled nursing

Qualifications

• Minimum 2 years of outside sales or business development experience.
• Proven ability to build referral relationships and meet growth targets.
• Strong communication and relationship-building skills.

Responsibilities

• As BrightStar Care's Business Development Manager, grow the Cedar Rapids/Iowa City market.
• Own growth strategy and referral network with hospitals, physicians, and senior services.
• Present BrightStar Care's home care services to healthcare professionals.
• Plan and host community events to increase brand visibility.
• Prospect via cold/warm outreach, events, phone, email, and LinkedIn.
• Track activity and pipeline in CRM; meet census and revenue goals.

Skills

Outside sales

Referral relationships

Communication skills

Time management

Organization

CRM software

Microsoft Office

Driving

Education

Bachelor's degree in Business, Marketing, Healthcare Administration, or related field

Tools

Microsoft Office

CRM software

Job description

Business Development Manager

Job Type: Full-Time

Pay: $65k-$75k base + commission | OTE $75,000–$90,000+

Location: Cedar Rapids / Iowa City, IA (field-based, territory role)

Build Relationships. Grow a Territory. Change Lives.

BrightStar Care of Cedar Rapids / Iowa City is hiring a driven, relationship-focused Business Development Manager to grow our referral network and expand our presence across Eastern Iowa. If you have a background in healthcare sales, home health marketing, hospice liaison work, senior living sales, or medical sales, and you love being out in the community building meaningful partnerships - this role was made for you.

TheBusiness Development Manager position isa field-based, outside sales role with a defined territory covering Cedar Rapids, Iowa City, Marion, Hiawatha, Coralville, North Liberty, and surrounding Linn and Johnson County communities.

Why This Role Stands Out

• Competitive base salary of $65,000–$75,000 DOE

• Weekly commission paid on new business generated

• On-target earnings of $75,000–$90,000+ for strong performers - no cap on commission

• Generous PTO

• Health insurance coverage

• Mileage reimbursement

• Industry-leading sales training + dedicated business development coach

• Supportive ownership with the freedom to build your territory your way

• A mission-driven role - your work directly improves the lives of seniors and their families every day

What You'll Do

As BrightStar Care's Business Development Manager, you will own the growth strategy for the Cedar Rapids / Iowa City market:

• Build and grow a referral network with hospitals, discharge planners, hospital social workers, case managers, physicians, orthopedic and surgical groups, rehabilitation centers, skilled nursing facilities (SNFs), assisted living communities, memory care facilities, hospice organizations, and senior services organizations

• Conduct regular, scheduled face-to-face visits with referral sources to build lasting, trust-based relationships

• Present BrightStar Care's private duty home care and skilled nursing services to healthcare professionals and community partners

• Plan and host Lunch & Learns, community education events, and health fairs to increase brand visibility

• Prospect and generate new business through cold outreach, warm networking, community events, phone, email, and LinkedIn

• Represent BrightStar Care at local senior care coalitions, chamber of commerce events, and networking groups

• Maintain and grow relationships with existing referral partners - identify new opportunities within established accounts

• Collaborate with the Branch Manager, Staffing Coordinator, and clinical team to ensure a seamless client intake experience

• Track all activity, referral sources, and pipeline in CRM software

• Meet and exceed monthly and quarterly census growth, referral volume, and revenue goals

What We're Looking For

Required:

• 2+ years of outside sales, business development, or referral marketing experience

• Proven track record of building referral relationships and hitting growth targets

• Exceptional communication, presentation, and relationship-building skills

• Self-motivated and results-driven - comfortable managing your own schedule and territory

• Strong organizational and time management skills

• Proficiency with Microsoft Office and CRM software

• Reliable vehicle, valid driver's license, and current auto insurance

Strongly Preferred:

• Experience in home care, home health, hospice, senior living, medical device, pharmaceutical, or healthcare sales

• Existing relationships in the Cedar Rapids / Iowa City healthcare community

• Familiarity with the senior care continuum and discharge planning process

• Bachelor's degree in Business, Marketing, Healthcare Administration, or related field

About BrightStar Care

BrightStar Care of Cedar Rapids / Iowa City is a Joint Commission-accredited, nurse-led home care agency serving Linn County, Johnson County, and surrounding Eastern Iowa communities. We provide private duty home care, skilled nursing, therapy, and medical staffing services for seniors, adults with disabilities, and pediatric clients.

Our Joint Commission Accreditation - earned by fewer than 5% of home care agencies nationally - is your proof point in every sales conversation. You'll represent a brand healthcare professionals recognize, respect, and trust.

We are locally owned and operated, with the backing of a nationally recognized franchise brand and over 20 years of industry experience.

BrightStar Care of Cedar Rapids / Iowa City is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Territory covers: Cedar Rapids, Marion, Hiawatha, Iowa City, Coralville, North Liberty, Swisher, Mount Vernon, Anamosa, and surrounding Linn and Johnson County communities.