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INNOVATIVE INCORPORATED, headquartered in Hagerstown, MD, is hiring for a Business Development Executive/Senior BDE to drive new managed IT and fractional CTO consulting deals across the DC Metro region. You will own the full sales cycle, engage with executives, and collaborate with technical teams to close complex deals.
You will operate in a hunter role, building relationships with owners and leaders, and work with a Director of Business Development to ramp up in a growing team.
INNOVATIVE INCORPORATED
Business Development Executive
Team: Business Development | Reports to: Director Business Development
Territory: Innovative’s service area (Maryland, Virginia, West Virginia, Pennsylvania, and the DC Metro area), with a primary focus on expanding in the DC Metro region
Base Location: Hagerstown, MD headquarters
Since 2001, Innovative Incorporated has helped organizations across the region run on technology they can trust. Today we're building something more deliberate: the Modern MSP Operating System, a foundation that keeps clients secure and running, and helps them move toward a higher standard over time.
We’re looking for one to two Business Development Executive(s) (3+ years of B2B new business sales) or Senior Business Development Executives (5+ years). You’ll find, open, and close new managed IT and fractional CTO consulting clients anywhere in our service area, with our strongest focus on growth in the DC Metro region.
This is a hunter role. You’ll own new deals from the first conversation through to the signed agreement. The qualities we care about most are executive presence, business acumen, emotional intelligence, and a solid working knowledge of business technology.
Sales engineering or technical experience helps, but you don’t need it because on the most complex deals, our CTO and engineering teams will back you up. However, you should have enough understanding of business technology to run basic technical discovery yourself, usually with leaders who aren’t technical. Expect to sit down with owners and executives, ask good questions about how their business works, and learn how their network, security, and systems are set up. Then show them a risk or an opportunity they hadn’t thought about.
From there, you’ll find the Mobilizers. The term comes from The Challenger Customer, and if you’ve read it, you’ll recognize how we sell. Mobilizers are the people in a buying group with the drive and credibility to push for change, and they’ll champion an idea inside their own organization. Your job is to give them what they need to bring the other decision makers along, so the whole group gets to a signed agreement together.
You’ll be one of the first hires on a growing new business team, working directly with our Director of Business Development.
These come first. We hire for them, we work by them, and we hold each other to them. If they sound like you, keep reading.
Innovative is a Managed Services Provider founded in 2001 and headquartered in Hagerstown, MD. We have a growing presence in DC, with an office on K Street, and we serve clients across Maryland, Virginia, West Virginia, Pennsylvania, and the DC Metro area.
For 25 years we’ve kept our clients’ technology running and secure. That work still matters, but the bigger opportunity is what comes next. Most growing organizations don’t have a technology leader in the room when they make big decisions about AI, compliance, security, or which tools to build on. We fill that seat. Our fractional CTO consulting sits on top of managed IT and helps leaders put AI to work, get ahead of compliance and data governance, tighten their security, and get more out of the technology they already pay for. Most MSP salespeople never get to have that conversation. You’ll be leading it.
A few reasons this is a good place to sell:
You’ll sell to privately held organizations with roughly 10 to 250 employees where technology drives the business: professional services firms, nonprofits, healthcare practices, manufacturers, and associations across our service area, with a focus on growth in the DMV. Your buyers are owners, presidents, executive directors, CFOs, and operations leaders. In co-managed deals, you’ll also work with internal IT leaders.
What these leaders have in common is how they think. They’re building something, and they see technology as a way to grow the business rather than a cost to keep down. They’re busy and wary of IT jargon, and many have had a provider who only showed up when something broke. They want an advisor who understands their business, tells them the truth about their risk, and helps them make decisions with confidence. They buy on trust, often through referrals, and they stay for years when you deliver.
Monthly recurring revenue is the name of the game. . Average deals range from $3 to $8k/month. Smaller deals can close quickly, while bigger ones take more nurturing. You should have a track record of nurturing long sales-cycle deals from beginning to end.
Our best deals come from relationships and start with a give-first mindset. That’s why you get a full year to ramp to quota. Your first 90 days are for learning alongside our Director of Business Development, with a guaranteed commission while you ramp.
Here’s what your ramp will look like — the timeframe and what you'll have done at each stage:
This position is based at our Hagerstown, MD headquarters, with a primary focus on growing our client base in the DC Metro region. You’ll have access to our Washington, DC office at Carr Workplaces K Street (1717 K Street NW, steps from Farragut West Metro) and the full Carr Workplaces network, including other locations in DC, Bethesda, and Northern Virginia, so you have a professional landing spot wherever your day takes you.
Most of our in-person and hybrid team works from our Hagerstown headquarters, and the relationships you build there matter. You’ll depend on engineering, account management, and leadership for your success. In-person time in Hagerstown is essential to building rapport with the team, especially during your ramp-up period. Expect to spend a minimum of two days a week in Hagerstown until your in-person meeting and event calendar becomes a barrier to being in the office there. Long‑term, you’ll work from either our Hagerstown or K Street office at least two days per week.
The other three days, when you’re not on-site at in-person client meetings, you can work from home, or from our K Street office or any Carr Workplaces location.
Your territory is anywhere in Innovative’s service area, including anywhere within roughly an hour of either our Hagerstown or DC location. That said, our primary focus for expanding new business is the DC Metro region, so preference will be given to established sales executives with a strong personal and professional network there.
Regular local travel is part of the role, and a valid driver’s license and reliable transportation are required.
We take family and personal time seriously, and we’ll support you in managing your calendar to prioritize your family and prevent burnout. But if you’ve sold at this level, you know the job doesn’t stop at 5 p.m. Networking events and sales meetings often happen early in the morning, in the evening, or on weekends, and we expect you to attend them regularly. As a seasoned sales professional, you also know the effort and time you put in shows up in your results and earnings.
Innovative is an equal opportunity employer.