Business Development Center Representative (BDC)

Germain Honda; Dublin (OH); Hybrid; USD 55,000 - 85,000; Full time

Benefits offered by this job

Health, dental, vision insurance

401(k) with employer match

Paid vacation/holidays

Competitive wage plans

Professional development

Job summary

Germain Honda of Dublin is seeking a dynamic BDC Manager to lead our internet sales operation in a high-volume Honda dealership. You will develop people, improve processes, and turn more opportunities into showroom appointments and vehicle sales.

You will manage the BDC team, coach staff, optimize lead response times, track performance, and collaborate with sales managers to maximize every opportunity. A strong CRM and data-driven approach are essential.

Qualifications

• Proven leadership and coaching in a BDC or dealership setting.
• Strong communication and organizational abilities.
• Comfortable using data to drive performance and set goals.
• Experience with CRM processes and lead management.

Responsibilities

• Manage and train the BDC team to ensure high-quality customer interactions and appointment setting.
• Monitor and optimize lead response times (calls, texts, emails) to maximize conversion rates.
• Improve appointment-set, show, and sold percentages.
• Work closely with sales managers and salespeople to maximize opportunities.
• Review daily performance reports and identify missed opportunities.
• Conduct call reviews, training sessions, and one-on-one coaching.
• Maintain accurate CRM records and consistent follow-up processes.

Skills

Leadership

Coaching

CRM knowledge

Lead management

Communication

Tools

CRM software

Job description

Germain Honda of Dublin

Business Development Center (BDC) Manager

Dublin, OH

At Germain, our mission is to attract, develop and retain exceptional people to deliver an outstanding experience that creates loyalty beyond reason, one customer at a time.

As the BDC Manager, you will lead internet sales operation for a high-volume, fast-paced Honda dealership looking for a proven leader who can develop people, improve processes, and turn more opportunities into showroom appointments and vehicle sales.

Responsibilities:

• Manage and train the BDC team to ensure high-quality customer interactions and appointment setting.
• Monitor and optimize lead response (calls, texts, emails) times to maximize conversion rates.
• Improve appointment-set, show, and sold percentages
• Work closely with sales managers and salespeople to maximize every opportunity
• Review daily performance reports and identify missed opportunities
• Conduct call reviews, training sessions, and one-on-one coaching
• Maintain accurate CRM records and consistent follow-up processes

Requirements:

• Automotive BDC, internet sales, or dealership management experience preferred
• Strong leadership and coaching skills
• Excellent phone, communication, and organizational abilities
• Comfortable managing performance through reports and measurable goals
• Strong understanding of CRM processes and lead management
• Able to work effectively in a high-volume dealership environment
• Positive attitude with a high level of personal accountability
• A leader who is willing to work alongside the team - not simply manage from an office

Germain Offers:

• Comprehensive Coverage & Health, Dental and Vision Insurance
• 401(k) Savings Plan with Employer Match
• Paid Vacation/Company Holidays
• Competitive Wage Plans
• Ongoing Professional Development and Internal Promotions
• Company Outings and Activities
• Employee Discounts

Whether you're an industry veteran or looking to begin your career in the exciting, fast-paced world of automotive retail, we'll provide you with the tools, training, and opportunities to help you succeed.

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

LP