Business Development Associate

Chip Ganassi Racing; Indianapolis (IN); On-site; USD 40,000 - 60,000; Full time

Benefits offered by this job

Health, dental, and vision insurance

401K with company match

Paid time off and holidays

Wellness programs

Accessibility to Human Performance中心

Job summary

Chip Ganassi Racing is seeking an entry-level Business Development Associate to drive new partnership opportunities through rigorous prospecting and in-depth market research.

You’ll build targeted lead lists, craft outreach, and coordinate meetings for senior sales leaders, while collaborating with Marketing, Events, and Analytics to deliver compelling sponsorship pitches and data-driven insights.

Qualifications

• Bachelor’s degree or 0–2 years of experience in sales development, business research, or partnerships (sports, media, or B2B preferred).
• Strong written and verbal communication—especially the ability to craft a clear, engaging email.
• Curiosity and resourcefulness—you love researching, connecting dots, and finding patterns.
• Coachability, grit, and strong follow-through.
• Professional presence across calls, emails, and meetings.
• Experience with Pipedrive, LinkedIn Sales Navigator, ZoomInfo, Sponsor United, Meltwater, Google Workspace, or Canva is preferred but not required

Responsibilities

• Prospecting & Lead Generation: build targeted lead lists, source new accounts, craft tailored outreach, schedule meetings for senior sales executives.
• Market Research & Insights: create brand/vertical briefs, map budget owners, track industry developments and share insights weekly.
• Sales Enablement & Support: draft email sequences, prepare meeting briefs, log activity and CRM data.
• Cross-Team Collaboration: partner with Marketing, Events, Analytics to create assets and provide audience insights.

Skills

Prospecting

Lead generation

Research

Communication

CRM familiarity

Education

Bachelor’s degree

0–2 years experience

Tools

Pipedrive

LinkedIn Sales Navigator

ZoomInfo

Meltwater

Google Workspace

Canva

Job description

As a Business Development Associate, Your Key Responsibilities Include

We are seeking a driven, curious, and relentlessly resourceful Entry-Level Sales Associate to help open new doors for team partnerships. You’ll specialize in top-of-funnel prospecting and deep research - mapping industries, brands, and decision-makers—so our senior sellers can convert interest into long-term, high-impact sponsorships. If you love turning cold starts into warm conversations and can translate research into action, this role is for you.

As a Business Development Associate, Your Key Responsibilities Include

Prospecting & Lead Generation

• Research and build targeted lead lists across key industries (tech, fintech, logistics, CPG, beverages, auto/EV, luxury, travel, health, and more).
• Source and qualify new accounts through email, phone, LinkedIn, events, and referrals.
• Craft tailored outreach that connects each brand’s goals to CGR’s powerful platform.
• Schedule and coordinate introductory meetings for senior sales executives.

Market Research & Insights

• Create brand and vertical briefs that highlight market size, growth drivers, and sponsorship trends.
• Map accounts to identify budget owners, decision-makers, and influencers.
• Track industry developments (funding, leadership changes, new campaigns) and share actionable insights weekly.

Sales Enablement & Support

• Draft email sequences, talk tracks, and short decks for outreach.
• Prepare meeting briefs with clear objectives and proof points.
• Log activity, maintain CRM data, and track progress toward goals.

Cross-Team Collaboration

• Partner with Marketing to create mock assets and concept pitches.
• Work with Events and Hospitality teams on race-weekend experiences.
• Collaborate with Analytics and Content teams to provide audience insights and performance data.

To Be Successful In This Role, You’ll Need

• Bachelor’s degree or 0–2 years of experience in sales development, business research, or partnerships (sports, media, or B2B preferred).
• Strong written and verbal communication—especially the ability to craft a clear, engaging email.
• Curiosity and resourcefulness—you love researching, connecting dots, and finding patterns.
• Coachability, grit, and strong follow-through.
• Professional presence across calls, emails, and meetings.
• Experience with Pipedrive, LinkedIn Sales Navigator, ZoomInfo, Sponsor United, Meltwater, Google Workspace, or Canva is preferred but not required

We invest in our team members through a competitive benefits package, including:

• Health, dental, and vision
• Health Savings Account contributions
• 401K plan with company match
• Company paid life and disability insurance
• Paid time off and holidays
• Wellness programs
• Access to our state-of-the-art Human Performance Center

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.