Business Development & Account Manager – Custom Beverage & Private Label Solutions

Verstill; New York (NY); Hybrid; USD 90,000 - 120,000; Full time

Job summary

Verstill in the New York City metro area is seeking a highly autonomous sales professional to drive business development for beverage manufacturing and private-label solutions. The role targets hospitality groups, hotels, retailers, wineries, and breweries with tailored concepts and end-to-end support.

You will act as a strategic consultant, translating client needs into technical product briefs, owning the full sales cycle from outreach to delivery, and collaborating with R&D and production

Qualifications

• Experience in B2B solution sales within beverage manufacturing, ingredients, or private-label contexts.
• Strong network with Beverage Directors, Hospitality Groups, Bar Managers, Wineries, or Breweries in NYC.
• Proven ability to sell concepts and tailor services rather than off-the-shelf catalog items.

Responsibilities

• Prospect and hunt new partners across NYC including hospitality groups and hotels.
• Translate client needs into technical product briefs and present tailored manufacturing solutions.
• Own the full sales lifecycle from discovery to negotiation and delivery with cross-functional teams.
• Act as the liaison between clients and R&D/Product Development for co-creation and execution.
• Manage your pipeline autonomously and conduct in-person client visits.

Skills

B2B sales

Beverage industry network

Consultative selling

Autonomous territory management

Cold outreach

Job description

Location: New York City Metro Area (Field-Based / Hybrid)

Compensation: $90,000 – $120,000 / year + performance incentives

About the Role

We are a fast-growing beverage development and manufacturing company expanding our footprint in North America. Unlike traditional brand-led companies, we specialize in creating fully customized, bespoke beverage products and private-label solutions for hospitality groups, hotels, retailers, wineries, breweries and other brands.

We are seeking a highly autonomous, proactive sales professional to drive business development mainly across the New York City metro area. In this role, you will act as a strategic consultant and solution seller, building direct relationships with Beverage Directors, Hospitality Executives, Winery/Brewery Owners, and Brand Managers to help them turn custom beverage concepts into finished products.

Key Responsibilities

• Direct B2B Prospecting & Hunting: Proactively identify, cold-call, and pitch potential partners across NYC (Hospitality Groups, Hotels, Premier Bar Programs, Wineries, Breweries, and Emerging Brands) needing custom production or private-label solutions.
• Consultative & Solution Selling: Understand client requirements, translate their menu/brand vision into technical custom product briefs, and present tailored manufacturing and formulation solutions.
• End-to-End Project Ownership: Manage the entire sales lifecycle, from initial cold outreach and discovery meetings to negotiating agreements, collaborating with R&D, and overseeing successful product delivery.
• Cross-Functional Bridge: Serve as the key liaison between client decision-makers and internal Product Development/R&D teams to ensure smooth co-creation and execution.
• Autonomous Territory Management: Self-manage your pipeline, schedule in-person client visits, and generate sustainable outbound leads without relying on incoming queries.

Requirements & Ideal Candidate

• Metro NY On-Premise & Industry Network: Existing, direct contacts with Beverage Directors, Hospitality Groups, Bar Managers, Wineries, or Breweries in New York City.
• B2B Solution Sales Experience: Background in spirits, wine, beer, beverage manufacturing, ingredients, or FMCG custom/private label sales.
• Mindset: Driven, persistent, and energized by cold calling, network building, and closing new custom accounts from scratch.
• Consultative Mindset: Exceptional ability to sell concepts, solutions, and custom services rather than a standardized off-the-shelf catalog.
• High Autonomy & Project Management: Outstanding self-management skills; capable of running complex, multi-stage sales cycles independently.
• Location: Based in or within easy commuting distance of metro New York with the ability to spend significant time in the field meeting prospective clients.