Branded Content Editor — Fashion & Thought Leadership

Penske Media Corporation

New York (NY)

Hybrid

USD 70,000 - 80,000

Full time

14 days+
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Benefits offered by this job

PMC-Paid Healthcare
FSAs
Employee Assistance
Life Insurance
Disability Insurance
Parental Leave
401(k) Match
Employee Discounts
Flexible Vacation Policy

Job summary

Penske Media Corporation’s Fairchild Media Group’s WWD is hiring an Associate Editor, Branded Content to lead custom cross-platform content, including native articles, multimedia series, and market reports.

The role blends high-quality journalism with sponsor-driven objectives, requires 2–3 years of B2B fashion editing/writing, and involves collaborating across teams. Onsite 4 days a week with 1 day remote, with a comprehensive benefits package.

Responsibilities

  • Write and edit engaging sponsored content, including native articles and stories
  • Develop research reports and multimedia content hubs (video, podcasts, social)
  • Conduct market research and identify industry trends for fashion sectors
  • Protect editorial integrity while meeting sponsor messaging objectives
  • Collaborate with ad sales, marketing design, FMG brand editorial teams on campaigns
  • Manage timelines, asset delivery, and revision cycles for multiple projects
  • Apply SEO best practices and analyze engagement metrics

Job description

Penske Media Corporation’s Fairchild Media Group’s WWD is hiring an Associate Editor, Branded Content to lead custom cross-platform content, including native articles, multimedia series, and market reports.

The role blends high-quality journalism with sponsor-driven objectives, requires 2–3 years of B2B fashion editing/writing, and involves collaborating across teams. Onsite 4 days a week with 1 day remote, with a comprehensive benefits package.

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