Brand Studio Program Manager — AI-Driven Brand Ops

Stripe, Inc.; United States; Remote; USD 140,000 - 190,000; Full time

Job summary

Stripe, Inc. is seeking an experienced Brand Program Manager to lead programs that simplify Stripe's brand across teams, tools, and assets. You will drive the brand operations roadmap, scale AI-enabled workflows, and oversee DAM migrations and merchandise programs.

Reporting to the Head of Brand Operations, you’ll collaborate with Brand Producers and designers to improve guidance, templates, and self-service capabilities, ensuring high-quality, scalable brand outcomes across surfaces.

Qualifications

• 6+ years of experience in program management, creative operations, design operations, brand operations, or related roles.
• Think users first: understand their needs, find thoughtful solutions, and continuously improve access to brand guidance, tools, assets, and services.
• Strong strategic acumen for developing complex program roadmaps and cross-functional processes in a fast-paced environment.
• Experience managing program budgets, tracking spend, and anticipating costs to keep work within budget.
• Demonstrate strong design sense and production fluency across multiple asset types and surfaces, including brand systems, web, digital, motion, email, reusable templates, and DAMs.
• Actively use AI tools in day-to-day work and have experience prototyping, building, or implementing AI-enabled workflows or systems that others can adopt.
• Have experience operating in an in-house brand or creative environment with shared cross-functional resources and a lean production bench.
• Bring strong information architecture and knowledge management skills, with experience organizing documentation, tools, assets, metadata, or sources of truth.
• Have experience managing vendors; experience with procurement, inventory, physical goods, or merchandise is helpful but not required.
• Have a strong track record of influencing outcomes and building alignment across teams.
• Are highly detail-oriented, can balance speed and quality, and communicate clearly in writing and conversation.
• Are passionate about Stripe's mission to grow the internet economy.

Responsibilities

• Lead the Identity team's workstream for Stripe's new digital asset management (DAM) system, partnering with Marketing teams to migrate and organize assets clearly.
• Own and continuously improve Stripe's brand consultation program, addressing recurring needs with clearer guidance, reusable templates, automation, or AI-enabled self-service.
• Scale and evolve Stripe's brand system in partnership with Brand Producers and designers, documenting, sharing, and applying guidance.
• Develop a connected brand operating system and home base for Brand Studio's internal AI tools; prototype workflows, evaluate reliability, and support adoption.
• Lead a portfolio of brand systems and operations programs, including roadmap development, budgets, resourcing, project scoping, and timelines.
• Manage Stripe's merchandise program operations, including budgets, invoices, vendor relationships, warehousing, testing, launches, and RFPs.
• Partner with cross-functional design, marketing, technical, and operational teams to ensure consistent brand application across surfaces.
• Drive clarity through documentation, tooling, operating rhythms, updates; connect teams, anticipate risks, and resolve blockers.
• Uphold and advocate for design quality while helping creatives establish practices to produce high-quality work.

Skills

Program management

Brand operations

AI workflows

Vendor management

Information architecture

Cross-functional collaboration

Tools

DAM systems

AI-enabled workflows

Procurement software

Job description

Stripe, Inc. is seeking an experienced Brand Program Manager to lead programs that simplify Stripe's brand across teams, tools, and assets. You will drive the brand operations roadmap, scale AI-enabled workflows, and oversee DAM migrations and merchandise programs.

Reporting to the Head of Brand Operations, you’ll collaborate with Brand Producers and designers to improve guidance, templates, and self-service capabilities, ensuring high-quality, scalable brand outcomes across surfaces.