Brand Studio Lead - Multi-Channel Creative & Video

INNOVÉ Beauty & Wellness; Macedonia (OH); On-site; USD 65,000 - 85,000; Full time

Job summary

Innove, Inc. in Ohio seeks a visual storyteller to lead the development and execution of creative across packaging, print, digital, social, and trade shows, ensuring a cohesive on-brand look.

You will partner with brand, product, and marketing teams, manage outside agencies, and drive multi-channel creative—from video production to educational materials—aligned with growth objectives.

Qualifications

• Bachelor’s degree in Graphic Design, Visual Communications, or related field.
• 5+ years of design/creative experience in beauty/fashion/personal care brands.
• Strong portfolio showing brand identity, packaging, and multi-channel work.
• Experience leading projects with primary accountability for results.
• Resourceful with independent initiative and problem solving.
• Directing photo and video shoots is a plus.

Responsibilities

• Translate brand strategy into consistent, high-quality creative across all touchpoints.
• Collaborate with Brand and Product Managers to develop concepts for print, digital, and packaging.
• Partner with Social Media & Email teams to ensure on-brand assets.
• Manage outside agencies, photographers, and freelancers to deliver on time and on budget.
• Oversee digital commerce assets across website, app, marketplace, and retailer channels.
• Lead packaging and technical design, including manuals and diagrams.
• Direct creative for trade shows, events, and print advertising.
• Develop educational materials, decks, and digital course content.
• Produce and edit video content for organic and paid channels.
• Align creative with broader brand, marketing, and growth objectives.
• Stay current with design trends and maintain brand freshness.
• Manage projects through the company PM system and archive assets.

Skills

Brand execution

Cross-functional collaboration

Project management

Video production

Digital asset management

Packaging design

Print & digital design

Education

Bachelor's degree in Graphic Design

Tools

Adobe Creative Suite

Photoshop

Illustrator

Job description

Innove, Inc. in Ohio seeks a visual storyteller to lead the development and execution of creative across packaging, print, digital, social, and trade shows, ensuring a cohesive on-brand look.

You will partner with brand, product, and marketing teams, manage outside agencies, and drive multi-channel creative—from video production to educational materials—aligned with growth objectives.