Brand Creative Lead: Packaging, Video & Digital

Sunless Inc.; Macedonia (OH); On-site; USD 70,000 - 110,000; Full time

Job summary

Innove, Inc. is seeking a Creative Services Manager to lead the development and execution of creative across all touchpoints of the Innove, Inc. brand suite, ensuring a cohesive, on-brand look and feel.

You will oversee packaging, digital, social, trade show materials, and education content with a strong focus on process and collaboration. The role requires 5+ years of design experience, a strong portfolio, and ability to partner with brand, product, and marketing teams to deliver compelling

Qualifications

• Bachelor’s degree in Graphic Design, Visual Communications, or a related field.
• 5+ years of design/creative experience, ideally with a beauty, fashion, personal care, or lifestyle brand.
• Strong portfolio demonstrating brand identity, packaging, and multi-channel creative work.
• Experience leading projects with primary accountability for results.
• Track record of resourcefulness and independent initiative.
• Experience directing photo and video shoots is a plus.
• Experience branding products for businesses and consumers is a plus.

Responsibilities

• Translate brand strategy into consistent, high-quality creative across all touchpoints, ensuring adherence to visual standards, typography, imagery, and brand guidelines.
• Partner with Brand and Product Managers to translate brand strategy and campaign briefs into compelling creative concepts across print, digital, and packaging.
• Partner with Social Media & Email Managers to develop on-brand creative assets for social and email campaigns, ensuring visual consistency with brand guidelines.
• Manage outside creative agencies, photographers, and freelance contributors, ensuring on-brand, on-budget, on-time delivery.
• Oversee the creation and standardization of e-commerce assets across digital platforms, including website, app, marketplace, and retailer requirements.
• Manage packaging and product decoration design while translating technical information into clear, polished visual materials.
• Direct creative development for trade shows, events, environmental graphics, product catalogs, point-of-purchase materials, and print advertising.
• Lead creative execution for educational content, including printed materials, presentation decks, training tools, and digital course modules.
• Serve as a key video producer and editor, partnering with marketing and social teams to create premium content for organic and paid channels.
• Ensure creative execution supports broader brand, marketing, product launch, and business growth objectives.
• Stay current on design trends and bring forward recommendations to keep Innove, Inc.’s brands fresh and competitive.
• Manage assigned creative initiatives through the company’s project management system, ensuring on-time delivery and proper archiving.
• Be nimble and collaborative as priorities change.

Skills

Brand Execution

Relationship Management

Digital Commerce

Packaging & Technical Design

Physical & Event Collateral

Education & Training Materials

Video Production

Strategic Growth Alignment

Innovation

Project Management

Flexibility

Education

Bachelor's degree in Graphic Design/Visual Communications

Job description

Innove, Inc. is seeking a Creative Services Manager to lead the development and execution of creative across all touchpoints of the Innove, Inc. brand suite, ensuring a cohesive, on-brand look and feel.

You will oversee packaging, digital, social, trade show materials, and education content with a strong focus on process and collaboration. The role requires 5+ years of design experience, a strong portfolio, and ability to partner with brand, product, and marketing teams to deliver compelling